PROTIP: Press 'i' to view the image gallery, 'v' to view the video gallery, or 'r' to view a random entry.
Warning: This page contains material that may be considered not safe for work.
This submission is currently being researched & evaluated!
You can help confirm this entry by contributing facts, media, and other evidence of notability and mutation.
Words you must never search, also known as “Keywords you must never Google,” is a list of search engine keywords that are directly associated with shock sites and other undesirable media.
The indexing of “words you must never search” (Japanese: 検索してはいけない言葉), or “keywords you must never Google” (Japanese: ググってはいけない言葉) on the Japanese web began as a compilation of individual threads discussing all sorts of NSFW content and shock sites on the anonymous text board community 2channel. While discussions of shock sites, gory media and computer viruses have occasionally taken place on 2channel’s /news4vip/ board since late 2007, the first prototype list of “words you must never search” was started on 2channel’s /occult/ (paranormal & spiritual phenomenon) board in January 2008 and continued to be updated until 2012.
These keywords compiled in /occult/ board threads had been increasing its online presence by affiliated blogs; blogs which summarize 2channel’s threads to generate money via Amazon affiliate program or Google Adsense. Additionally, these keywords have been compiled in Naver matome pages and videos on YouTube and the Japanese video sharing service Nico Nico Douga where several videos have been watched over a million times. There is also a wiki dedicated to compiling these keywords. Several online encyclopedic articles have been created about these keywords. Japanese internet users often share these blog posts and videos on social networking services, mainly Twitter, and are sometimes simply spread word-of-mouth.
In the Media
In the Japanese mass media, the “Words you must never search” fad is treated like an urban legend. It has sometimes been included in articles about scary rumors by gossip magazines. Several books and magazines dedicated to these keywords have been occasionally released since 2009 (shown below).
Categorization and Trauma Levels
Note: The following rule was created to avoid directly linking the content to the keywords when introducing them. Because of this, users often note what category the content falls under and how traumatic it could be, as well as including a brief description of what it is.
List of Categories
Note: This table is a translated rendition of the original tables provided in Japanese.
The Seven Levels of Trauma
Note: This table shows how traumatic the content is rated on a scale of 1 to 7, with 7 being the most severe (Original Japanese Table).
|English Translation||Category||Lv.||Search Result|
|2girls1cup||-||Gore||5||2 Girls 1 Cup|
(Ai No Yousei Printyn)
|Printyn The Angel Of Love||Denpa||1||Very spiritual web page by a Japanese old lady|
(Akai Heya Kanzenban)
|Red Room Complete Edition||Jump scares||4||A parody site of the famous interactive Flash animation adaptation of the urban legend “Red Room” (赤い部屋)|
|-||lolz||1||Vast amounts of voice samples of Anago-san from the Japanese TV anime Sazae-san.|
(Atashi Wa Mou Oyome Ni Ikemasen)
|I Can’t Marry Anymore||Mind Crasher||3||Title of a traumatic illustration by a Japanese illustrator Yuko Tachibana|
|Brian Peppers||-||Deformities||2||Brian Peppers|
|Chargeman Ken!||lolz||1||Chargeman Ken!|
(Chechen no Kubikiri)
|Chechen Guillotines||Gore||5||A snuff film of Chechen soldiers killing a Russian captive|
|クレイジーゴースト||Crazy Ghost||Jump scares||4||Scary pictures of a lady well-used in old jump scare flash videos. She’s also known as the Red-Eyed Lady|
|Dirlewanger||Gore||4||Username of a cat killer, filed as a Japan Animal Cruelty Case in 2002|
|Fortune Roll||Mind Crasher||3||Hissu Amoto San / Airmoto|
|exe ファイル 捨てたい
(Exe File Sutetai)
|Remove Exe Files||Computer Damage||4||Malware that will leak your personal information|
|Sister Green||Gore||4||Photo of a decomposing corpse|
|ハッピーセット スポンジボブ||Happy Set Spongebob||lolz||1||Insane Set|
|ハラハラ||Harahara||Mind Crasher||2||Hissu Amoto San / Airmoto|
|Lotus Collages||Gore||4||Photoshopped photos of people (esp. women) with lotus pod holes on their bodies|
(Hatigatsu Sanjū Ninichi)
|August 32nd||Horror||1||Scary glitches in 1998 video game Boku no Natsuyasumi|
|One-Man Hide and Seek||Horror||4||One-Man Hide and Seek / Hide and Seek Alone|
|Good-looking guy Trauma||Gore||3||A scary picture of a boy with a long tongue|
|Fresh-looking but rotten||Deformities||2||Virtual idol group of deformed girls|
|Lewd Dream||Abnormal Fetishes||1||A midsummer night’s lewd dream|
(Inran Teddy Bear)
|Nympho Teddy Bear||Abnormal Fetishes||2||Gay porn video of a hairy fat man|
(Iruka No Yume De Sayounara)
|Goodbye with a Dolphin’s Dream||Horror||3||Interactive horror story that progresses by killing a girl|
|JAL123||-||Gore||3||Pictures of horrific crash of Japan Airlines Flight 123|
(Jukai No Otoshimono)
|Lost Items In The Sea Of Trees||Gore||4||Pictures of suicides’ belongings left in Aokigahara, known as the suicide forest|
(Jungle Bell Gyakusaisei)
|Reversed Jingle Bell||Jump scares||3||Jump scare Flash movie|
|Gloomy Sunday||Mind Crasher||2||A depressing song known as the 1933 Hungarian suicide song|
(Kuroi Taiyō 731)
|Black Sun 731||Preposterousness||3||1988 Hong Kong-Chinese horror movie that used real corpses called Men Behind the Sun|
|クソみそテクニック||Kusomiso Technique||Abnormal Fetishes||1||The original manga title of Yaranaika?|
(Mori No Yousei)
|A Fairy Of Forest||Abnormal Fetishes||1||Billy Herrington|
|-||Gore||3||Photo of a man who lost his face|
|Nozaki Canned Beef||Horror||3||Scary illustrations by a japanese artist|
|Never ending Summer Vacation||Horror||4||Eroguro novel posted to the web circa 1998|
|POSO||-||Gore||5||Video footage of a religious war that occurred in indonesia from 1998 to 2001|
|佐川一政||Issei Sagawa||Gore||5||Issei Sagawa, a Japanese man who killed and cannibalized a Dutch woman in Paris, 1981|
|sm666||-||Horror||3||Username666 (a.k.a. sm666)|
(Sō on obasan no shinjitsu)
|The Truth of Mrs. Noisy||Fact||1||A conspiracy theory in Miyoco / Mrs. Noisy|
|Uncle Soup||Gore||3||Photo of a decomposing corpse in a tub|
|タイヤネックレス||Tyre Necklace||Gore||5||Pictures of necklacing|
|ウクライナ21||Ukraine 21||Gore||6||Snuff films of Dnepropetrovsk maniacs (21 stands for the number of victims)|
(Wally Wo Sagasanaide)
|Don’t look for Waldo||Jump scares||3||Shocking flash video spoofing “Where’s waldo?”|
|Mr. & Mrs. West||Gore||1||English serial killer Fred West and his wife|
(Kensaku Shitewa Ikenai Kotoba)
|Words you must not search||-||7||Pictures/videos suggested by the whole of the keywords in this series|
There are many reaction videos on YouTube and Nico Nico Douga in which users film themselves while searching these keywords upon request. These videos are usually composed of video screenshots of the search results with a commentary from the user.
There are no videos currently available.