On August 15, 2017, Atlanta-based house duo Halogen released the song "U Got That". 2 days later, it was uploaded by the YouTube channel Accession where it now has over 5 million views.
In late 2018 and early 2019, it became an animation fad similar to When I'm Bored. On October 11, 2018, "U Got That | FULL VERSION [MMV]" was uploaded by YouTube channel Pantsu Shot「NyR」. It has over 16 million views.
On January 4, 2019, YouTube user healing uploaded a bait-and-switch Ricardo Milos parody version of the video with the same title. It has over 2 million views. Ricardo would become strongly associated with this song and meme.
In the months following the original, other videos using the song in the same style were made. Some examples can be seen in this compilation (original video links in its description).
On February 24, 2019, popular Spanish-Norwegian gaming YouTuber elrubiusOMG uploaded his own parody version featuring Ricardo clips with over 12 million views.