I shoulda discussed this months earlier.
They achieved a Wikipedia page. And Wikipedia attributes the popularity to TikTok, unsurprisingly.
https://en.wikipedia.org/wiki/Pop_it_(toy)
And looking up "pop it" on Google Trends turns up "pop it (Toy)," "Pop it Master – antistress fidget toys calm games (Video game)," and "Pop It Brain Games erilaisia (Topic)"
https://trends.google.com/trends/explore?date=all&q=pop%20it
https://trends.google.com/trends/explore?date=all&q=%2Fg%2F11nn3frqnq
https://trends.google.com/trends/explore?date=all&q=%2Fg%2F11q35zcm_c
https://trends.google.com/trends/explore?date=all&q=%2Fg%2F11ng2jh9j9
Every fair I've been to in 2021 had these for sale. Also, they're another trend that's all over Roblox.
https://knowyourmeme.com/videos/349396-amogus
https://knowyourmeme.com/videos/350278-amogus
https://knowyourmeme.com/videos/350534-amogus
https://www.reddit.com/r/OutOfTheLoop/comments/mzrv7q/whats_going_on_with_this_new_object_im_seeing/