Beetlejuicing
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About
Beetlejuicing is a commenting phenomenon observed on the social news site Reddit when a user replies to a post or comment whose username is contextually relevant to the topic of discussion at hand, especially when it occurs by coincidence and the commenter is unaware of the connection being made.
Origin
On April 4th, 2010, Urban Dictionary[1] user tankedgirl submitted an entry for "beetlejuiced," defining it as a phenomenon that occurs when a person appears after they have been mentioned several times in conversation. The earliest known use of the term "beetlejuicing" in the context of a discussion thread conversation was posted in the /r/AskReddit[4] subreddit on January 13th, 2013. In the thread, Redditor bigfrank84 replied to a comment containing the name "Big Frank," to which Redditor tynosaur responded "One of the best instances of Beetlejuicing I've ever seen" (shown below).
![↑ [-] itsnotsobadright [+1] 1518 points 5 hours ago (23071789) Lots of nudist barbecues. I don't know what's up with Racine, Wisconsin and their f------ nudist barbecues. Nothing else that was strange. permalink save source report give gold save reply hide child comments :[-] turkturkelton : [+1] 361 points 5 hours ago (4611101) "Those franks are almost as big as Frank!" permalink save source parentreport save give gold reply [-] bigfra nk84恒[+1] 1027 points 3 hours ago (13901363) Why thank you permalink save source parent report save give gold reply ↑ [-] tynosaur 124 points 2 hours ago (170146) One of the best instances of Beetlejuicing I've ever seen. Yes, I just made up the name for that. permalink save source parent edit save delete reply ↑ [-] theotherpena [+1] 51 points 2 hours ago (6211) when a poster's username is relevant to the supercomment? Nice. I like it. permalink save source parent report save give gold reply [-] tynosaur 7 points 1 hour ago (811) Thank you, thank you. permalink save source parent edit save delete reply](https://i.kym-cdn.com/photos/images/newsfeed/001/051/015/0f6.png "Original Comment")
Etymology
The term is derived from the 1988 American horror comedy film Beetlejuice in a scene where the titular ghost explains to the protagonist character Lydia Deetz that she can summon him anytime by repeating his name three times (shown below).
Betelgeuse: I can't help you from this side, but here's how we do it. So simple. Say my name three times. That's all. I'll be all yours. Then I'll bring you over here in style.
Spread
The same day, the subreddit /r/beetlejuicing[2] was launched for examples of comments threads in which a user replied to their handle being used. On June 28th, 2013, Redditor CaterpillarPromise submitted a screenshot of a beetlejuicing example to /r/TreesSuckingAtThings[5] (shown below).
![↑ [-] AskMe! f1mATree CH 458 points 3 hours ago (+4951-44) And yet my dog won't even swallow a pill. permalink source parent report save-RES give gold reply C-1 mrkruler 366 points 3 hours ago (+4241-56) Are you a tree? permalink source parent report save-RES give gold reply [-1 AskMeIfImATree 353 points 2 hours ago (+3921-46) 1143 permalink source parent report save-RES give gold reply - Bad_At Sports245 points 2 hours ago (+2831-40) Am I a tree? permalink source parent report save-RES give gold rephy 328 points 2 hours ago (+367 -38) -] AskMeIfImATree Probably permalink source parent report save-RES give gold reply ↑ H Actiomedey a 158 points 1 hour ago (+1801-21) That WOULD explain why he's bad at sports permalink source parent report save-RES give gold reply](https://i.kym-cdn.com/photos/images/newsfeed/001/051/018/3b7.png "/r/TreesSuckingAtThings Post")
On September 3rd, 2015, Redditor ShankingTonberry recommended /r/beetlejuicing in a post on the /r/JustUnsubbed[6] subreddit. On December 8th, Redditor BruceXavier submitted a post titled "Why is /r/beetlejuicing called that?" to the /r/OutOfTheLoop[3] subreddit, to which Redditor cathalmc cited the 1988 film Beetlejuice as the origin of the name.
Various Examples
![Op delivers- 」 - KoT akpo6aT.mp4 0:32/1:10 Tube permalink source save save-RES parent report give gold reply - Slothkitty83 points 16 hours ago Look how small that kitchen sink is permalink source save save-RES parent report give gold reply Identifies-tiny-sink (Links) (Comments) [-] Identifies tiny_sink That is pretty tiny. permalink source save ↑ + friends Redditor since: 2012-04-02 (2 years, 6 months and 10 days) - gearofwar4266 Link Karma: What in God's nami Comment Karma: permalink source sa 197 eddit.com/user/ldentifies_tiny sink -1 c--- boy Ignor Highlight ift Reddit Gol -send message](https://i.kym-cdn.com/photos/images/newsfeed/001/051/238/03f.png "Identifies tiny sink")
![↑ [-] ERJ21 15 points an hour ago Your permalink embed save report give gold reply [-] wiseau1sLife 14 points an hour ago N------ permalink embed save parent report give gold reply ↑ [-] tb-talex 16 points an hour ago permalink embed save parent report give gold reply [-] wiseau1sLife 13 points an hour ago permalink embed save parent report give gold reply [-] tb-talex like permalink embed save parent report give gold reply ↑ 17 points an hour ago [-] d----n------ 73 points an hour ago D----! permalink embed save parent report give gold reply](https://i.kym-cdn.com/photos/images/newsfeed/001/051/237/767.png "D--- N------")
Search Interest
Not available.
External References
[1] Urban Dictionary – beetlejuiced
[2] Reddit – /r/beetlejuicing
[3] Reddit – Why is /r/beetlejuice called that?
[4] Reddit – For anyone who has worked
[5] Reddit – Is he a tree?
Top Comments
Tentacles
Dec 09, 2015 at 12:13PM EST
Astatine, Resident Hijab Enthusiast
Dec 09, 2015 at 02:22PM EST in reply to