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#GreySweatpantsChallenge is a photo fad in which male participants take selfies displaying their bulging genitals through a pair of grey sweatpants. After being launched in late November 2016, the hashtag was subsequently hijacked with photographs of people putting various objects down their pants.
On November 22nd, 2016, Twitter user @Princess_LowKey tweeted "Can We Get A #GreySweatpantsChallenge Poppin" (shown below). Over the next week, various male Twitter users began posting photographs of themselves wearing grey sweatpants to prominently display a bulge underneath with the hashtag "#GreySweatpantsChallenge." Additionally, other Twitter users began tweeting reactions to the photographs along with the hashtag (shown below, right).
That day, Twitter user @JaayBruh posted a photograph of himself with a large keyboard down the front of his pants with the hashtag #GreySweatpantsChallenge, garnering more than 7,500 likes and 3,500 retweets in five days (shown below, left). Meanwhile, Twitter user @itsStefanzo tweeted a photograph of himself with a tuba instrument down his pants along with the hashtag (shown below, right).
Also on November 27th, Twitter user @ptreyodactyl tweeted a #GreySweatpantsChallenge photo with a large Christmas tree sticking out of his pants (shown below). Within five days, the tweet gained over 4,400 likes and 2,200 retweets. In the coming days, several news sites published articles about the hijacked hashtag, including Berry, BuzzFeed, TheHookMag and The Daily Dot.
 Twitter – @Princess_LowKey
 Berry – Guys Are Stuffing Their Pants For The #GreySweatpantsChallenge And It’s Getting Ridiculous (page unavailable)
 Twtter – #GreySweatpantsChallenge
 Twitter – @itsStefanzo
 Twitter – @ptreyodactyl
 BuzzFeed – 17 Of The Best Responses To The #GreySweatpantsChallenge
 TheHookMag (via Wayback Machine) – The #GreySweatpantsChallenge Is A Thing And It’s Getting Weird
 The Daily Dot – The NSFW #GreySweatpantsChallenge evolves into absurd memes
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