About

In This House refers to a series of ASCII art houses paired with the phrase "In this house we." The meme refers to what users like and dislike, assigning those things to the rules of their "house."

Origin

The earliest known iteration of the meme was posted on April 1st, 2016 by Twitter ^[1] user @intosyou. That day they posted:

Spread

Shortly after the inital post, more people began posting variations on the meme. With each variant, the user would replace what they "love" and "appreciate" in their own "house" (examples below).

In August 2016, a Twitter^[3] account that takes submissions for "In This House" memes launched on Twitter. They accept messages from followers and put messages into the meme. Several months later, in February 2017, a similar account launched on Tumblr.^[4]

On November 14th, 2016, Tumblr ^[2] user hunkgarrett-remade posted a version that read "In this house we love & appreciate Hunk Garret." The post (shown below) received more than 3,800 notes in one year.

The following year, on November 20th, 2017, Twitter^[5] user @NOTVIKING tweeted a variation with the text "in this house we delete tweets after 30 seconds because we are unconfident in our sense of humor & don’t want to be judged by strangers on the internet." The post (shown below, left) received more than 18,000 retweets and 47,000 likes in less than a week.

Several days later, Twitter^[6] user @dracomalfoys tweeted the meme with the text "in this house we are courteous to retail workers pulling 12+ hrs shifts during the holiday season cause we arent fucking demons." Within four days, the post (shown below, center) received more that 59,000 retweets and 172,000 likes.

On November 23rd, Twitter^[7] user @lovelymax tweeted a version first shared by @WaWaTheFox^[8] that shows the house disjointed with the text "In this house we wtf happened to my house." The post (shown below, right) received more than 70 retweets and 134 likes in four days.

Various Examples

External References