Perú es clave

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Perú es clave (translated as Peru is key) are satirical catchphrases in Spanish, sometimes accompanied by reaction images of world leaders, amusingly expecting Peru becoming a regional superpower.
It began with the sensationalist thumbnail of a YouTube video on December 2023 before spreading into TikTok in 2024, mostly in relation to events such as the inauguration of China's megaport in Chancay, the visit of streamers such as IShowSpeed to the country's capital and the election of Peruvian-American bishop Robert Prevost as Pope.[1]
Origin
The origin of the meme is considered to be a now-unlisted YouTube video (shown below) uploaded on December 31, 2013 by Estrategia Peruana[2] in which it compares Javier Milei's measures for dealing with the ongoing economic crisis in Argentina[3] to the 1990 peruvian Fujishock.[4] Over the course of 3 weeks, it accumulated more than 130,000 views.[5]
Various Examples
Search Interest
External References
[1] La Republica – ‘Perú es clave’: origen del viral meme y su conexión con Speed, famoso streamer de Estados Unidos
[2] YouTube – Estrategia Peruana [Archived January 24, 2024]
[3] Wikipedia – Argentine monetary crisis
[5] YouTube – JAVIER MILEI AFIRMA 👉 PERÚ 🇵🇪 es CLAVE para evitar la CATÁSTROFE ARGENTINA 🇦🇷 [Archived January 24, 2024]
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