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Parler is a microblogging and social networking service generally deemed similar to Twitter in its functionality. Parler is marketed as an unbiased, free-speech social media platform and has gained notoriety as a haven for social media personalities who have been banned by mainstream platforms, earning Parler popularity among conservative, far-right and alt-right users. In early January 2021, after the storming of the U.S. Capitol by supporters of Trump, several big tech companies suspended or banned Parler from their app stores and web-hosting services due to the platform's involvement in hosting user-generated content leading up to the riots.
On August 28th, August 2020, American enterpreneur and developer John Matze Jr. launched Parler (pronounced "par-lay" from the French word for "to speak"), a social media network marketed as a "non-biased free-speech" social media platform. In addition to the website version of the platform, iOS and Android apps for it were launched.
Parler is a microblogging and social media network largely similar to its main competitior Twitter in its functionality. Unlike Tiwtter, the website has a 1000 letter limit versus Twitter's 240 limit. Instead of "tweets," Parler posts are referred to as "parleys."
Parler states "offering the world a platform that protects user’s rights, supports publishers and builds online communities" as its goal. Parler's community guidelines state that the platform does not allow defamation, blackmail, pornography, criminal solicitation, impersonation and incitement of violence ('fighting words").
In June 2020, Parler gained major recognition online after several prominent conservative social media personalities and politicians announced that they would be launching accoings on the platform, including Ted Cruz, Katie Hopkins and Carpe Donktum, the latter two of whom had been recently banned from Twitter.
As of June 24th, 2020, Parler has been the 30,561st most popular website globally and 2,341st most popular website in the United States. According to Parler founder John Matze Jr., the website had over 100,000 users as of May 2019. As of June 25th, 2020, that number grew to 1.5 million, including 500,000 users who joined in the week preceeding this date.
Parler Bans and Suspensions From App Stores and Web Services
Following the events of the storming of the U.S. Capitol by supporters of Trump on January 6th, 2021, Google, Apple and Amazon each suspended or banned Parler from their app stores and web-hosting services citing various reasons such as inciting violence or failing to curb such online discussion.
Gab is a social networking platform which allows users to post messages, called "gabs," up to 300 characters in length. The site was created as an alternative to other social media platforms due to speculation of left-leaning bias.