About

Tiny Face Challenge is a makeup challenge in which makeup artists paint a small nose on the top of their nose and lips at the bottom of their nose and pull a scarf or cloth over the bottom of their face to create an illusion of a small face. Though makeup artists have been using this trick for decades, YouTuber Chrisspy introduced the practice online in 2015 and it became a popular trend in April 2020 on TikTok, Instagram and YouTube.

Origin

On December 30th, 2015, YouTuber Chrisspy uploaded the video "Star Wars Yoda Transformation- CHRISSPY" which garnered over 572,700 views in four years and became the first online use of this tiny face trick (shown below).

Spread

On October 2nd, 2019, TikToker thealexisstone uploaded a Baby Donald Trump makeup look using the tiny face trick and gained over 2,800 likes in seven months (shown below, left). On April 29th, TikToker sus.arts uploaded a #tinyfacechallenge video citing TikToker thealexisstone as their inspiration (shown below, right). The video received over 400 likes in two weeks.

That same day, YouTuber Jaime French uploaded "TINY FACE MAKEUP CHALLENGE!" which quickly became popular and accumulated over 593,400 views in two weeks (shown below).

The trend also became popular on Instagram with many Instagram users posting photos of the final look. On May 4th, Instagram user brie19 uploaded a tiny face photo that gained over 300 likes in nine days (shown below, left). The next day, Instagram user Thatgirlshaexo posted her iteration which garnered over 3,600 likes in eight days (shown below, right). Stay Hipp and Mashable India published articles on the trend.

Various Examples

Search Interest

External References