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How To Wear a Men’s Shirt is a photo fad that involves taking photos of oneself wearing men’s button-up shirts in a way that resembles a women’s dress. Though first introduced on YouTube as a fashion & beauty tip for female users, the fad has been since adopted by male Tumblr bloggers to ridicule the off-kilter usage of a men’s shirt.
The fashionable practice of wearing a men’s button up shirt as a tube dress has been circulating on YouTube as early as in 2008, with the earliest known upload “Be Creative With: Men’s Shirt” dating back to November 10th, 2008. Dozens of similar “how-to” videos were subsequently uploaded by other YouTubers from 2009 to 2011, which were picked up by fashion blogs across Tumblr and Blogspot. However, the most viewed instance on YouTube wasn’t uploaded until August 25th, 2011, titled “How a Girl Should Put a Man’s Shirt”:
The DIY-fashion tip was adapted into an ironic photo fad among male bloggers in early December 2011, when an image titled “How to wear men’s shirts” was posted via 9gag, featuring a step-by-step instruction on how to wear a men’s dress shirt as a tube dress.
The first contribution to the photo fad was posted onto Tumblr by Tumblr blogger Drn007 on December 26th, 2011, which gained over 210,000 likes within its first week and drew participation from dozens of other male Tumblr bloggers. Additional examples of the series can be found under the Tumblr hashtag #how to wear a men’s shirt.
2012 Calendar Edition
Some of the most reblogged instances were compiled into a calendar by Tumblr user neo-maxizoomdweebie.