Bro Thinks He's Him / I'm Him
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Bro Thinks He's Him and I'm Him are catchphrases predominantly used in sports and athletic culture. "He Thinks He's Him" is a taunt used to describe men that are supposedly trying to emulate iconic figures in their field, while "He Is Him" is a phrase used to celebrate a man's efforts as impressive or successful. The catchphrases appear to have first entered widespread use in online sports reporting in early 2021. In 2023, however, the phrase entered more common use, with people using "He's Him" to describe anime and film characters they find impressive. Other variants of the phrase include "I'm Him."
Some early uses of the phrase "He's Him" were in NBA reporting. A notable early use of the word "Him" was documented by the NFL's official Twitter account on January 24th, 2023, in a tweet that read, "OBJ… Him University." The post gathered over 2,000 likes in over a year (seen below).
"OBJ… Him University"
📺: #LARvsTB on NBC
📱: https://t.co/6Hz1DjFj3t pic.twitter.com/ZIobnNW1sn
— NFL (@NFL) January 23, 2022
The earliest known meme to use the phrase "He Thinks He's Him" appears to be an image of a man dressed in a Michael Jordan Bulls 23 jersey (seen below).
On May 22nd, 2022, Twitter user @pinatafarms posted a tweet that read, "He thinks he’s him meme in real life," gathering over 13,000 likes and 1 million views in over eight months (seen below).
He thinks he’s him meme in real life pic.twitter.com/vGhfoFFBEL
— Piñata Farms: The Meme App (@pinatafarms) May 21, 2022
On September 20th, 2022, Twitter user @DragonflyJonez quote tweeted the NFL saying, "I've seen 'him' 'he is him' used a million different ways a million different times and this is the first time it ever felt wrong." The tweet gathered over 5,000 likes in over four months (seen below).
On December 7th, 2022, Instagram page @fuckleliel posted a Red Circle Perpetrator meme featuring a cat and Emo Wolf. The meme was reposted by Instagram page @dopecontent.inc2, where it gathered over 500 likes (seen below).
On February 3rd, 2023, Twitter user @Saintjon18 posted a tweet that read, "What’s the biggest “I’m him” performance in anime ever?," gathering over 4,000 likes in ten days. The tweet was quote tweeted by various accounts, including @JaydisHIM on February 5th, who gathered over 44,000 likes by posting a clip of Obito from Naruto
Obito dropped one of the coldest lines in anime history💀 https://t.co/1KSLTWWKyJ pic.twitter.com/UnGCsI1uST
— JayD.🍥 (@JaydisHIM) February 5, 2023
On February 9th, 2023, Twitter user @jamzinhoo quote tweeted a tweet asking, "What’s the biggest “I’m him” performance ever?," with a video of 50 Cent performing "Many Men" after an assassination attempt. The post gathered over 200,000 likes in five days (seen below).
50 Cent performing “Many Men” for the first time after his opps tried to kill him pic.twitter.com/ODOztTqzPa https://t.co/CnSD9ma4qP
— jamz🥷🏾 (@jamzinhoo) February 9, 2023
' I'm him 'pic.twitter.com/F9f4KDZe3c https://t.co/0NTQPQc1ZS
— S👻 (@scrapytweets) February 7, 2023
Nothing will ever touch this pic.twitter.com/POukBII4I7 https://t.co/gX0pcjAkhF
— ؘ (@javenchy) February 11, 2023
 Twitter – BleacherReport
 Twitter – RP3natural
 Twitter – J_Hardiman23
 Twitter – pinatafarms
 Twitter – DragonflyJonez
 Instagram – fuckleliel
 Instagram – dopecontent.inc2
 Twitter – Saintjon18
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