About

Florida Man Challenge, also known as Florida Man Zodiac, is a social media game in which participants Google search the query "Florida Man" followed by their birth date and share humorous and bizarre news headlines from the search results.

Origin

On March 12th, 2019, Tumblr user gandalfsoda^[2] published a post describing a "new fun personality game" in which participants submit search queries with "Florida Man" followed by their birthday and "see what headline you get" (shown below). Within 10 days, the post accumulated upwards of 44,000 notes.

Spread

On March 19th, 2019, Twitter user @g_pratimaaa^[1] posted a tweet calling for viewers to search Google for the query "Florida man" followed by their birthday and post the news stories that appear as search results (shown below). Within 48 hours, the tweet gained over 101,000 likes and 23,800 retweets.

On March 20th, a Twitter Moments^[3] page titled "Which 'Florida man' story are you?" was created, highlighting various examples of the trend. In the coming days, several local news sites published articles about the Florida Man Challenge trend, including News 5 Cleveland^[4] and CBS Miami.^[5]

Search Interest

External References