About

Google Rihanna and Your Birthday is a social game in which participants post the results of a Google search of their own birthday and the recording artist Rihanna. Those results determine what the participant should wear on their birthday based on what Rihanna is wearing in the photograph.

Origin

On February 17th, 2019, Twitter ^[1] @ChipdNudePolish tweeted, "Google Rihanna and your birthday to see which outfit you get." The tweet also featured photographs of the Google search and the results. The post received more than 3,100 retweets and 14,000 likes in two days (shown below).

Spread

Following the post, others online posted their own Rihanna birthday outfits. Twitter^[2] user @braziIeiro tweeted an image of Rihanna wearing a mask. The post received more than 120 retweets and 1,300 likes in two days (shown below, left). Throughout the day, more people participated in the game (examples below, center and right).

Several media outlets covered the game, including The Daily Dot, ^[3] TIME,^[4] Uproxx,^[5] Teen Vogue^[6] and more.

On February 18th, Twitter^[7] published a Moments page on the trend.

Various Examples

Search Interest

External References