Image meme showing a still from Midsommar paired with a humorous image

Midsommar Shock

Updated May 17, 2020 at 04:37AM EDT by Y F.

Added May 14, 2020 at 12:12PM EDT by Adam.

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About

Midsommar Shock refers to an image meme popular on Twitter in which posters post two images: the first is a still from the horror film Midsommar in which two characters are looking up in surprise and alarm, while the second is a picture meant to humorously represent what they're looking at. It is executed in a similar fashion to the Bernie Sanders Looking Up On The Phone meme.

Origin

On May 12th, 2020, Twitter user @straw_berrry_[1] posted an image of two main characters from Midsommar looking up in horror and a picture of Edward Cullen in Twilight, gaining over 52,000 retweets and 249,000 likes (shown below).


hannah @straw_berrry_ 12:40 AM · May 12, 2020 · Twitter for iPhone

Spread

Over the following days, other users posted similar variations of the template. Popular examples include a post by Twitter user @SuavesLomitos[2] who posted the template with a dog in a tree, gaining over 800 retweets and 5,600 likes (shown below, left) and a post by musician Rina Sawayama[3] that gained over 900 retweets and 7,200 likes (shown below, right). The meme was covered by The Daily Dot.[4]


Lomitos Suavecitos @SuavesLomitos O lomitossuavecitos.com 3:41 PM · May 12, 2020 · TweetDeck

Various Examples


michele @inthefade · May 13 Simpsonito @SimpsonitoMX MENOS TO ¡Oh, no! ¡Son los Curie! ¡CORRE! Translate Tweet > Eric Goldman @TheEricGoldman 1:49 AM · May 13, 2020 · Twitter Web App Jamie McKelvie @McKelvie 3:52 PM · May 13, 2020 · Twitter for Android

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