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An image of the Nintendo Alarmo product.

Nintendo Alarmo

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Updated Oct 10, 2024 at 05:24PM EDT by Zach.

Added Oct 10, 2024 at 09:08AM EDT by Owen.

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Related Explainer: Why Is Everyone Memeing On 'Alarmo,' Nintendo's New $100 Alarm Clock? The Resentment, Mockery And Memes Explained

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About

The Nintendo Alarmo refers to an alarm clock created by Nintendo and announced in 2024. The Alarmo was designed with Nintendo graphics, sounds and songs from popular video games that the user could choose from to customize their alarm clock experience. In October 2024, Nintendo announced the Alarmo's release on social media platforms like Twitter / X and YouTube. It inspired viral memes and reactions upon its release. Many internet users and Nintendo fans joked about the price, which was roughly $100, and the fact that Nintendo announced an alarm clock instead of something more coveted like the rumored Nintendo Switch 2.

History

On October 9th, 2024, Nintendo announced the early access release of its new "Sound Clock" called Alarmo.[1] In the company's announcement tweet[2] from its Nintendo of America account, it described Alarmo as an "interactive alarm clock lets you set a time and select from 35 scenes from across 5 Nintendo titles."

The tweet also included a promo video for the product. In one day, the tweet received over 16.6 million views and 30,000 likes (shown below).


Also on October 9th, Nintendo of America shared the Alarmo trailer to YouTube,[3] amassing over 1.5 million views and 58,000 likes in a day.

On the Nintendo website,[1] the product was priced at $99.99. The item was also only available for Nintendo Switch Online members.


3/10 Mon 9:23 AM 7:00 AM Stop the alarm just by getting up! Anz dome simplement en vous levant La dama se apoga con solo levantante de la cond Move your body to quiet the dom Samence brings Get out of bed to stop the dom Nintendo Sound Clock Alarmo For bets with pets ar mutige Spes Baton Mode others a standart diam ege A AVETIREMENT G 3/10 Mon 7:12 7:00 AM AM AWARNING INGESTION HAZARD: This product contains a button cell or coin battery DEATH or serious injury can occur ingested Aswallowed buton call or con battery can cause Internal Chemical Bums it a litle 2 bours KEEP new and used batteries OUT OF REACH of CHILDREN Seek immediate medical attention if a battery is suspected to be swallowed or inserted inside any part of the body 元





Online Presence

On October 9th, 2024, the Nintendo Alarmo immediately became the subject of memes on Twitter / X and elsewhere online. For instance, on October 9th, X[4] user @WeedleTwineedle tweeted a video of an alarm clock hitting a person, captioned, "My alarmo when it finds out I emulated pokemon black and white released over a decade ago," receiving over 118,000 likes in a day (shown below).


On October 9th, X[5] user @stupjam shared fan art of Link waking up to the Alarmo clock with a The Legend of Zelda: Breath of the Wild theme, captioning it, "open your eyes." The tweet received over 119,000 likes in a day (shown below).


12267 @STURJAM @STURJAM

Jokes about the Nintendo Alarmo also surfaced on Reddit. For instance, on October 9th, a since-deleted Redditor[6] shared a Squidward's Lounge Chair meme to /r/memes that joked about "Nintendo releasing something new" but "It's a $100 alarm clock." The post gained over 3,600 upvotes in a day before being deleted (shown below).


દ S Nintendo releasing something new ปี It's an $100 alarm clock

Other memes surfaced on X that joked about the alarm clock's motion sensor. On October 9th, X[7] user @devtesla pointed out that "according to the product page none of the motion sensor features here will work if you're sleeping with someone else. nintendo made an alarm clock for single people," receiving over 36,000 likes in a day (shown below).


an actual dog @devtesla according to the product page none of the motion sensor features here will work if you're sleeping with someone else. nintendo made an alarm clock for single people (Nintendo) Nintendo of America @NintendoAmerica · Oct 9 Wake up! Nintendo Sound Clock: #Alarmo is available for early access for Nintendo Switch Online members in the US and Canada! This interactive alarm clock lets you set a time and select from... Show more 4:40 10/9 Wed 729 AM 7:30 AM Nintendo Sound Clock Alarmo 10:06 AM Oct 9, 2024 2.2M Views

Others on X riffed on the abovementioned idea, like X[8] user @funnyvileplume on October 9th, 2024, who shared a meme about the main con of marriage being no more Alarmo, receiving over 46,000 likes in a day (shown below).


marriage pros: finally sex heheeh cons: no more alarmo :(( @longvagine 3/10 Mon 9:23 7:00 AM AM

Reviews

On October 9th, 2024, some internet users shared product reviews of the Alarmo, showing its features. For instance, on the day, X[9] user @_danpar shared a video of the clock's Pikmin animation, gaining over 4,100 likes in a day (shown below).


Also on October 9th, YouTuber[10] BeatEmUps shared a review of the Alarmo, gaining over 116,200 views in a day (shown below).



Various Reactions


Search Interest

External References

[1] Nintendo – Nintendo Sound Clock Alarmo™

[2] X – @NintendoAmerica

[3] YouTube – Nintendo Sound Clock: Alarmo – Announcement Trailer

[4] X – @WeedleTwineedle

[5] X – @stupjam

[6] Reddit – /r/memes

[7] X – @devtesla

[8] X – @funnyvileplume

[9] X – @_danpar

[10] YouTube – The NEW Nintendo Hardware is FINALLY here

Related Entries 58 total


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Recent Videos 3 total

 

Recent Images 18 total


Top Comments

VinchVolt
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VinchVolt

My immediate reaction to the announcement was to ask "Who the fuck is this for?"

Everything about it comes off as a solution in search of a problem. It doesn't offer any major advantages over using the clock app on your phone (it touts motion-sensing to see if you're getting up, but that feels like it'd detect false positives more often than not), nor does it do anything to justify spending $100 on it vs. buying a regular alarm clock for around a tenth of that price. There's also the fact that the online subscription integration feels tacked on as fuck.

Really, the only people I can see this appealing to are folks with way too much money and brand loyalty.

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