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Spider-Man: Across The Spider-Verse is the sequel to the 2018 movie Spider-Man: Into The Spider-Verse released by Sony pictures. The movie is a direct sequel, picking up where the mid-credits scene from the first movie left off. The movie was released in theaters on June 2nd, 2023, after production delays due to the COVID-19 pandemic.
At the end of Into The Spider-Verse there were two additional scenes, a mid-credit and end-credit sequence. The first sequence showed Miles sitting on his bed when a portal opens up and Gwen starts talking to him, overtly showing the audience that a sequel is planned. A video of this credits sequence was posted to YouTube on February 21st, 2019, by the channel Jesse Omollo, where it gained 112,000 views in two years (shown below).
The second credit sequence happens at the very end of the credits and features the character Miguel O'Hara, also known as Spider-Man 2099, talking about the multiverse as a whole before giving him a device that should allow him to do inter-dimensional jumping. This scene was uploaded to YouTube on February 27th, 2019, by the channel Santoryu90 where it gained 475,000 views in two years (shown below).
There was little talk of the movie online until the first look trailer dropped on December 4th, 2021. The trailer gave fans the name, release date, some key details for the plot, and the ever-important distinction that this movie is one of a two-part film couplet. The first-look trailer was uploaded to YouTube by the official Marvel Entertainment account, where it quickly gained 2.5 million views in three days (shown below).
Fans were quick to pick up on certain details in the trailer, such as the slight character model differences, Miguel O'Hara being bigger and having the device from the first movie's end-credit sequence on his wrist, and even some easter eggs in the background, increasing talk about the film. What really helped with increasing talk about the film were some early memes that were being made about it. The Twitter accounts @gravitysfell and @musiclistener both posted memes expressing their hype at the movie and its part one nature (shown below, left and right).