![The Secret Ingredient Is Crime The Secret Ingredient Is Crime](https://i.kym-cdn.com/entries/icons/mobile/000/030/987/AhgHtnP.jpg)
The Secret Ingredient Is Crime
Part of a series on Peep Show. [View Related Entries]
About
The Secret Ingredient Is Crime is a quote from the British comedy series Peep Show in which the character Super Hans offers a chocolate bar he stole to the character Jeremy, and when Jeremy remarks it's delicious, Hans says "The secret ingredient is crime." The quote became used in image macros as a reaction image.
Origin
The quote comes from the Peep Show episode "University Challenge," which aired December 3rd, 2004[1] (shown below).
Spread
On October 6th 2014, a deleted Reddit user posted an image macro of Super Hans saying the quote in /r/mitchellandwebb,[2] gaining over 150 points (shown below).
![Image Macro THE SECRET INGREDIENT IS CRIME](https://i.kym-cdn.com/photos/images/newsfeed/001/557/214/e83.jpg)
The image began seeing use in memes beginning in 2018. On July 21st, 2018, user torpedobuddy posted the reaction image in /r/PrequelMemes,[3] gaining over 5,900 points (shown below, left). On June 28th, user TylerMcFluffBut posted an example in /r/MemeEconomy[4] that gained over 12,000 points (shown below, right).
![Streaming Friend: How are you going to watch The Clone Wars without paying for Disney's streaming service? The secret ingredient is crime.](https://i.kym-cdn.com/photos/images/newsfeed/001/557/216/60f.jpg)
![Minimum Wage Friend: "how do you have nice stuff whilst being paid on minimum wage?" Me The secret ingredient is crime](https://i.kym-cdn.com/photos/images/newsfeed/001/557/218/83b.jpg)
Popular examples from 2019 include a March 2nd post by Jaywalk66 in /r/memes that gained over 16,000 points (shown below, left). Another post referencing Star Wars posted in /r/memes on August 26th gained over 2,400 points (shown below, right).
![Legal Weed when legal weed not hittin the same The secret ingredient is crime.](https://i.kym-cdn.com/photos/images/newsfeed/001/557/223/f64.jpg)
![Disney Disney: "You'll have to pay for our streaming services if you'd like to see the continuation of Star Wars: The Clone Wars." Me: "Yeahhh-no, I won't be payin' for it." Disney: "Then how do you expect to watch it?" Me: The secret ingredient is crime](https://i.kym-cdn.com/photos/images/newsfeed/001/557/230/464.jpg)
Templates
![The Secret Ingredient Is Crime Template The secret ingredient is crime](https://i.kym-cdn.com/photos/images/newsfeed/001/559/856/eb2.jpg)
![Image Macro THE SECRET INGREDIENT IS CRIME](https://i.kym-cdn.com/photos/images/newsfeed/001/557/214/e83.jpg)
Various Examples
![Nestle Nestle when asked about what makes their water taste so s----- The secret ingredient is crime.](https://i.kym-cdn.com/photos/images/newsfeed/001/557/235/b91.png)
![King Leopold Them: Why cut the hands of the Congolese natives? Aren't there any other ways? King Leopold: The secret ingredient is crime](https://i.kym-cdn.com/photos/images/newsfeed/001/557/238/70e.jpg)
![Umbrella Me: What's the secret to success? Umbrella Corporation: @biohazardcast The secret ingredient is crime.](https://i.kym-cdn.com/photos/images/newsfeed/001/557/241/1f6.jpg)
![Berserk Me: Yeah, I've read all of Berserk. My Friend: Really? Aren't there like 40 volumes? How'd you afford all of that? Me: The secret ingredient is crime](https://i.kym-cdn.com/photos/images/newsfeed/001/557/244/f09.jpg)
![Anarchy "But how will we start an inssurection against the buguoise in order to instill| Anarchism correctly?" The secret ingredient is crime](https://i.kym-cdn.com/photos/images/newsfeed/001/557/245/b42.jpg)
![How to do good memes How do you post good memes? Me: The secret ingredient is crime](https://i.kym-cdn.com/photos/images/newsfeed/001/557/246/2ec.jpg)
Search Interest
External References
[1] IMDb – University Challenge
[2] Reddit – Secret Ingredient
[3] Reddit – /r/PrequelMemes
[4] Reddit – /r/MemeEconomy