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Sports Illustrated @SInow 8h Patriots noW up 36-9. It's gonna be warm in Houston, leave the big coats at home. SI © Twitter

Jemele Hill Φ @iemelehill When you mistakenly put the dryer on high heat ONFL AFC CHAMP HiD 1 TD ON LAST 20 DRIVES THIS POSTSEASON ® PIT 0-, NE 101ST 2:41 19 1ST&10

Tom Brady was wearing a normal-sized coat. Period." INGTON

Tw ur trying to sneak a bottle of Jack past security AFC CHAMP 1 TD ON LAST 20 DRIVES THIS POSTSEASON ⓔPIT 0 NE 10 1ST 2:41 19 1ST& 10 ー

Sports IlIlustrated @Slnow Is that Gore-Tex? 5A D ON LAST 20 DRIVES THIS POSTSE NE 10 1ST 2:41 19 1ST &10

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About

Tom Brady's Huge Jacket is a series of jokes made about a picture of NFL quarterback Tom Brady of the New England Patriots wearing a massive coat during the Patriots victory in the 2017 AFC Championship Game against the Pittsburgh Steelers

Origin

In the first quarter of a cold and rainy 2017 AFC Championship game against the Pittsburgh Steelers on January 22nd, 2017, New England Patriots quarterback Tom Brady was seen on the Patriots bench wearing a large coat (shown below).

ONFL AFC CHAMP RIOT 1 TD ON LAST 20 DRIVES THIS POSTSEASON ⓔ S PIT O NE 101ST 2:41 19 1ST&10

Spread

The jacket instantly became a target of mockery on Twitter. Popular jokes included photoshopping Brady's coat to appear even larger, speculating what could be inside the coat, and comparing Brady to other oversized coats in pop culture, particularly David Byrne's famously large coat he wore in the Talking Heads film Stop Making Sense (shown below).

Dave Itzkoff @ditzkoff Follow TRID 1 TD ON LAST 20 DRIVES THIS POSTSEASON 。e PIT 0-3 NE-10 1st 2:41 19 NE 10 1ST 2:41 19 1ST & 1ST&

The jokes gained minor coverage in sports media. They were a Twitter Moment^[1] the day of the game and gained media coverage from Fox News Insider,^[2] Daily Mail,^[3] USA Today,^[4] and more.

Various Examples

COMPLEX SPORTS Complex Sports tr Follow ﹀ ComplexSports RID 1 TD ON LAST 20O DRIVES THIS POSTSEASON PITNE 10 1ST 2:41 19 1ST &

ETC!ETC! @IAMETC Follow Tom Brady like RID D ON LAST 20 DRIVES THIS POSTSEASON PIT NE 10 1ST 2:41 1 1ST & 10

Megan Toth @Toths Tweets FollowV Tom Brady channeling his inner George Costanza. #tombradycoat RIOT

Matt Ufford @mattufford Follow #Inflategate NFL AFC CHAMP RIOT 1 TD ON LAST 20 DRIVES THIS POSTSEASON ⓔ O PITO -?, NE 10 1ST 2:41 19 1ST&10

JB Entertainingness @JackSquatJB Follow Suddenly, Cap looks normal... @midnight #PointsMe #TomBradyCoat Lut PIT 0 NE 10 1ST 2:41 19 1ST& 10 JACKSeUATIB

Megan Schwartz @MeganSchwartz56 Follow "Look at me, I'm Tom Brady. Could I BE wearing any more clothes?" #tombradycoat #tombrady ONFL AFC CHAMP TS RIOT 1 TD ON LAST 20 DRIVES THIS POSTSEASON ⑥ PIT 0 -- NE 10 1ST 2:41 19-1ST&10

Search Interest

External References

^[1] Twitter Moments – Tom Brady: Is that a fridge in your jacket?

^[2] Fox News Insider – Seriously, What Was Up With Tom Brady's Huge Jacket During Sunday's Game?

^[3] Daily Mail – That jacket hasn't been deflated! Tom Brady is mocked for wearing a HUGE coat on the sidelines of championship game

^[4] USA Today – The 10 funniest reactions to Tom Brady’s enormous sideline coat

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Tom Brady's Huge Jacket