Robert F. Kennedy Jr. Is Sorry For That Super Bowl Ad, Which Is Now Pinned To His Profile

February 12th, 2024 - 2:22 PM EST by Adam Downer

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Robert F. Kennedy's Super Bowl 2024 ad and his tweet apologizing for it.

There was a bevy of surreal ads last night during the Super Bowl that made social media users rush to the nearest forum and express their confusion, but one that somehow stood out from the deluge of bizarre ads was a campaign spot for Robert F. Kennedy Jr., who is running for President in the upcoming election as a third party candidate.

The ad seems like it came out of the '60s, as it notably used the same jingle an ad his relative, former President John F. Kennedy, used in 1960.


The advertisement was instantly slammed by some of his living relatives, including his cousin Bobby Shriver Kennedy, who is among some of the Kennedys that have denounced RFK's candidacy in part due to Robert's anti-vax sentiments.

Bobby Shriver Kennedy's denouncement of the ad

Kennedy himself appeared to be very sorry for the ad, particularly to his family members, tweeting late last night, "I'm so sorry if the Super Bowl advertisement caused anyone in my family pain. The ad was created and aired by the American Values Super PAC without any involvement or approval from my campaign. FEC rules prohibit Super PACs from consulting with me or my staff. I love you all. God bless you."

Robert Kennedy's super bowl ad apology

However, many found it difficult to take RFK's apology seriously, as a tweet featuring the commercial was pinned to his Twitter / X profile at the time of his apology and remains there as of the writing of this article.

Pinned Robert Kennedy Ad

Kennedy is right in that his campaign had no involvement in the ad's creation. It was reportedly created by the American Values Super PAC, which Rolling Stone pointed out is funded by the Kennedy campaign's security advisor Gavin de Becker and Timothy Mellon, heir to the Mellon fortune, who is also a donator to Donald Trump Super PACs.

Kennedy's bizarre behavior toward the ad has baffled social media users, who at the very least think it's funny that the candidate apparently can't decide if he wants to disavow or promote it.

Kennedy ad reaction Succession Comparison

It remains to be seen if the ad, however Kennedy actually feels about it, boosts his campaign, as he is not leading in a single state at this point in the race.



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