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Lawyer Dog is an advice animal style image macro series featuring a corgi dressed up in office attire, sitting at a desk with his paw on a book. The captions typically juxtapose legalese with canine-related puns.
The original photo was first posted by Tumblr user goldipoldi on February 25th, 2011. It received 1255 notes and was reposted on Reddit, Daily Squee and the Daily What over the next three days.
The first image macro calling the corgi Dog Lawyer was posted on sports forum The Mainboard on March 1st, 2011. Two days later, a second instance was posted to Reddit, where it only received 12 points.
The original corgi image initially appeared in Halloween costume-themed photo compilations on Buzzfeed and humor site Izismile in October 2011, but was not associated with the Lawyer Dog image macro. Between September 2011 and April 2012, three instances of Dog image macros were submitted to the /r/Pics subreddit14] , but none of them received any points. On April 16th, two separate images were submitted to the Advice Animals subreddit that received thousands of upvotes each.
The same day, compilations of Lawyer Dog images were posted on Pleated Jeans, Buzzfeed, Guyism and the Tastefully Offensive Tumblr, where it amassed 26,890 notes in 48 hours. On April 17th, more compilations were shared on Bro Bible, Uproxx and the Huffington Post UK. The following day, additional examples of the series were featured on PopHangover and law blog Legal Cheek.
As of April 2012, the Quickmeme page has more than 1300 submissions and the Memegenerator has 460. There are more than 400 results for “Lawyer Dog” on Reddit and a Tumblr tag with additional images.