And the meme of September 2025 goes to …

The face of Gen Alpha brainrot himself, the "6-7 Kid!" This meme blew up throughout September 2025 as the ultimate mocking representation of Zoomers and Gen Alpha kids who are obsessed with memes like 6-7, a joke that has plagued social media pretty much all year.

In September, TikTokers took the meme in a weird new direction when they turned the 6-7 Kid into an SCP Foundation parody known as "SCP-067," adding an unnecessarily spooky vibe to the memes that helped propel the format to its Meme of the Month spot, with over 18 percent of the total votes. Congratulations, 6-7 Kid!

@zayahvlog 67 KID -- The Meme That Took Over TikTok 📲 #67 #sixseven #story #mystery #truestory ♬ original sound – Truth Layers

@officialsprish Whenever i hear 6, 7 is coming next😂 #comedy #67 #skit #67kid ♬ original sound – Sprish

@thelooksman Rating 67 kid meme attractiveness 😱 #67kid #67 #nichememes ♬ original sound – thelooksman

@youtubeshortsjustforyou TOP 6-7 VIRAL 67 MOMENTS OF ALL TIME 👀 ORIGINAL 67 KID INCLUDED #67Mason #67 #67kid . . This is the ultimate compilation: the Top 67 Moments of the 6-7 meme -- yes, even including the original unedited 67 Mason video that started it all. 📌 What is 67? The 67 meme comes from a viral clip at a youth basketball game where Mason, now known online as 67 Mason, is asked his height. Without hesitation, he calmly replies: “Six-seven.” That one line, delivered with stone-cold confidence, turned into a cultural phenomenon. 📌 The Origin of the Meme: The clip spread across TikTok, YouTube Shorts, and meme pages like wildfire. People found the bluntness of his delivery hilarious and instantly iconic. Soon, “6-7” became a catchphrase used to roast people who were acting too confident, flexing too hard, or losing aura in public. It was memed into edits, remixes, chants, and aura compilations. 📌 The 6-7 Explosion: Audio remixes made “six-seven” into a meme soundtrack. Sports fans started chanting 6-7 at games and rallies. Meme culture latched onto it as shorthand for awkward confidence or “main character syndrome.” The 67 Incident became a phrase for when someone acts bigger than they are and gets humbled. 📌 This Compilation: This video ranks the Top 67 moments in the 6-7 universe. From the original Mason clip, to the funniest remixes, to the most iconic aura fails branded as “67 moments,” it’s all here. If you’ve seen the memes, this is the definitive collection. 📌 Why It Matters: The 67 meme has joined the pantheon of internet classics -- right alongside Hawk Tuah, Aura Farmer, and Bing Bong. It’s no longer just a kid’s answer -- it’s an entire language of internet culture that everyone understands. COMMENT BELOW: Which 67 moment is your #1? Did the original Mason clip deserve the crown, or did another 67 fail take the top spot? - HASHTAGS #67 ♬ original sound – YouTube Shorts For You

Tylenol Autism Announcement

Coming in at second place with just over 13 percent of the total votes is the Tylenol Autism Announcement and its many memes. These memes are derived from the highly debated and contentious claims by the U.S. President and the Secretary of Health that taking Tylenol (acetaminophen) while pregnant increases the chance that your child will be born autistic. Understandably, these claims led to not only a lot of backlash from health professionals, but a lot of memes about mothers popping Tylenol or people chugging it as a trend.

The phrase "Autism Announcement" also inspired a healthy wave of memes after Fox News presented the story with a graphic showing the phrase in big, bold letters next to the President's and the Secretary of Health's heads. The story itself may be a heated topic, but at least we got some laughs out of it.

W Speed

In third place with nearly 9 percent of the total votes is "W Speed," a series of memes about hyping up streamer iShowSpeed for mundane tasks like picking up water and enjoying food. iShowSpeed is undeniably one of the biggest streamers right now, and this wholly ironic series of memes takes that hype and turns it to the most absurd degree possible.

Taking place mostly on TikTok and Instagram Reels, the memes revolve around editing clips of Speed doing absolutely anything to make it seem like his every move is entertainment gold. Based on the popularity of the memes, maybe they're right!

NicheTok

Wandering into fourth place with about 7 percent of the votes is NicheTok, a genre of memes on TikTok that strives to be the most niche possible meme formats at any given time. How do they achieve this feat? Well, mostly by attempting to force memes that don't exist and gaslight people into believing that certain formats are more popular than they are until they sometimes reach that falsely advertised level of popularity.

These memes are highly ironic and brainrot-coded, playing off the speed at which memes pass us by in 2025 and the idea that the more niche a meme is, the cooler it is and the more desirable it is to embrace. Among the most prevalent examples are memes like Fa Mulan, Purple Plate and Dude Man.

@tiktok.lll.lll.paygorn ts so niche and underground #giftok #meme #niche #nichememes ♬ back flip. – Nerd1k

@lxcas.am_ me when i see unmarked roads on my google maps #nichememe #xyzbca #brainrot #somebodybettercallgooglemaps #totr ♬ original sound – Lucas

@bareniche #fyp #viral #nichetok #giftok #xyzcba ♬ original sound – Niche account

@d9eoead #niche #nichetok #uhkty #dudeman #niche ♬ original sound – plusher 2

Totr

Finally, coming in at number five with 6 percent of the votes, is Totr, a Russian meme based on a video of some naked little SpongeBobs running around on the floor with their dogs out. The meme is seen by many as an example of NicheTok, although it definitely got too popular in September to be considered niche.

Like many brainrot TikTok memes, this one revolves around editing the video and images of the video in absurd, attention-grabbing ways for no real reason but to elicit a chuckle out of attention-span starved individuals. There's just something endearing and funny about those lil 'Bobs, earning them their place in the number five spot.

@fishsticksmaybe totя 🥹🥹🥹🥹#totr #spongebobsquarepants #xyzcba #fypviralシ #meme ♬ оригинальный звук – лэслi настаящi не феiк 100%

@unclechunk42 Totr #fyp #viral ♬ original sound – Savage_Beast122122

@player456goated TotЯ ❤️ #fyp #meme #totr #funny #spongebob ♬ оригинальный звук – говяжи шторки

@petesplaypen Totr meaning explained (Тотя) #storytime #totr #Тотя #spongebobmeme #absurdhumor ♬ original sound – Pete's Playpen

Now, for the memes that failed to crack the top five, but still deserve some love. Coming in at sixth with 6% of the total votes, we had the Michael Jordan 'No, No, No' reaction, followed by the Somehow Trans People Got Smth To Do With This format at 5% and Homelander Blowing at 4%. Also around 4%, we had RaptureTok, the D4vd situation and Hollow Knight fan character Pablo. Underneath all those, we had Emmy Rossum Finger Bite, Twitter's favorite blue trans girl SadieSlime, the All Roads Lead to Rome meme and another NicheTok hit, My Mother Ate Fries. In the bottom 12, rounding off the list, we had Jimmy Kimmel's Suspension, the Citra Animatronic, Insert Cheesy Bread, 6-7 Weekend, Phillies Karen, Lock 'Em Up, Jessica Chastain at the Computer, Let's Get Sendy, GF Pouch, Kendra Licari, the Panama Alien and finally, the 93 Meme, proving that 6-7 is just better.

Thank you for voting, and see you next month!

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