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Running Drawing is a single topic blog featuring screenshots of illustrations made with the Nike+ mobile app by running down pre-planned routes.
On June 14th, 2014, San Francisco-based copywriter Claire Wyckoff launched the Tumblr blog “Running Drawing,” with her first post featuring a screenshot of a running trail resembling an amateur illustration of a dog (shown below).
On June 15th, Wyckoff posted a screenshot featuring her Nike+ running trail route at golden gate park, which resembled a drawing of a phallus (shown below). The same day, she highlighted the screenshot on her Instagram feed, where it gained over 230 likes in the first two months.
Over the next two months, Wyckoff submitted eight additional Nike+ running route drawings, several of which featured illustrations of penises. On August 5th, both UpRoxx and Jezebel published articles about Wycoff’s penis drawings, followed by other news sites in the comings days, including The Guardian, Metro, Fast Company, The Frisky, Geekologie, Bustle and Complex.
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