Barbie 2024 Oscars Awards Controversy

Overview

Barbie 2024 Oscars Awards Controversy, also known as Margot Robbie and Greta Gerwig's 2024 Oscars Snub, refers to discourse and memes surrounding the 2024 Barbie Academy Award nominations where America Ferrera and Ryan Gosling both received nominations for "Best Supporting" roles, while Margot Robbie and Greta Gerwig did not receive nominations for "Best Actress" and "Best Director," respectively. An exploitable meme comparing Robbie's perceived snub to a Taylor Swift lyric began making the rounds in late January 2024 alongside excerpts from a Los Angeles Times article lamenting Barbie's Oscars loss. Hillary Clinton also notably issued a post on X / Twitter rife with Barbie puns to express her sympathies to Robbie and Gerwig.

Background

The 2024 Academy Award nominations were announced via livestream^[1] on January 23rd, 2024, with the Barbie movie receiving nominations for "Best Supporting Actor," "Best Supporting Actress," "Best Picture," "Best Adapted Screenplay," "Best Production Design" and "Best Costume Design." The film's lead actress Margot Robbie and the film's director Greta Gerwig were notably not nominated for "Best Actress" and "Best Director," however, Robbie is listed as a nominee in her role as a producer, while Gerwig has a nomination as a screenwriter (seen below).

X^[5] user @shannonrwatts made a post on January 23rd, 2024, commenting on Gosling being nominated over Gerwig or Robbie, gathering over 100,000 likes a day (seen below).

Greta Gerwig: Made a critically acclaimed, culturally profound, feminist movie about Barbie and the patriarchy that made a billion dollars at the box office.

Oscar nomination goes to … Ken. #Barbie #Oscars2024 pic.twitter.com/mQ8xlYPzc3

— Shannon Watts (@shannonrwatts) January 23, 2024

Developments

Los Angeles Times Article

Critic Mary McNamara published an article in the Los Angeles Times^[2] on January 23rd, 2024, writing, "If only Barbie had done a little time as a sex worker. Or barely survived becoming the next victim in a mass murder plot. Or stood accused of shoving Ken out of the Dream House’s top window."

The quote was reposted to X^[3] by @JLRees on January 23rd with commentators criticizing Mcnamara's characterization of Lily Gladstone's Native American character in Killers Of The Flower Moon. X^[4] user @BrndnStrssng called the line a "glib dig," gathering over 45,000 likes in a day (seen below).

Taylor Swift "I'm So Sick Of Running" Lyric Card

X^[6] user @cruelsummerwbre made a post on January 23rd, 2024, showing Robbie side-by-side with a Taylor Swift lyric that reads, "I'm so sick of running as fast as I can / Wondering if I'd get there quicker / If I was a man." The post gathered over 150,000 likes and 44 million views in one day (seen below, left).

The post was then parodied by various X^[7][8] users, including @stevemorris__^[9] that same day, who gathered over 9,000 likes in a day (seen below, right).

Hillary Clinton's #HillaryBarbie Tweet

On January 24th, 2024, former Presidential candidate Hillary Clinton made a post on X^[10] that read, "Greta & Margot, / While it can sting to win the box office but not take home the gold, your millions of fans love you. / You’re both so much more than Kenough. / #HillaryBarbie." The post gathered over 15,000 likes and 8,000 quotes in an hour (seen below).

Search Interest

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External References