About

Gucci Bucket Hat is a trend in which TikTok users post screen recordings of Instagram Stories showing different characters and GIFs wearing Gucci brand bucket hats and dancing to the rap song "Gucci Bucket Hat" by Pap Chanel and Future. The trend gained viral traction in early August 2025 and often features characters like the Chinese cartoon character Nailong. These memes are typically accompanied by text that reads, "MFs will post anything on their story when they're bored." In August 2025, Gucci Bucket Hat TikToks began to feature "Gerbert reposted" stickers, in reference to the TikToker @gerbertdlc2.

Origin

The earliest known TikTok joking about how "MFs will post anything on their story" is a July 31st, 2025, TikTok^[1] by user @btx.cocket that shows a series of Instagram Stories, each with cartoons and memojis wearing bucket hats, and with the Pap Chanel and Future song "Gucci Bucket Hat" on loop. The post gathered over 500,000 plays and 90,000 likes in a week.

Spread

On August 1st, 2025, TikToker^[2] @cjaysinterludeee posted a "Gucci Bucket Hat" meme featuring animation from the cartoon BrewStew, gathering over 800,000 plays and 200,000 likes in five days.

On August 2nd, 2025, TikToker^[3] @adrianasinterludee_ posted a video showing an Instagram Story screen recording of a series of dancing GIFs set to the song "Gucci Bucket Hat," gathering over 800,000 plays and 140,000 likes in four days.

On August 3rd, TikToker^[4] @21o_us3r posted a video featuring the Chinese cartoon character Nailoong, gathering over 900,000 plays and 200,000 likes in three days.

Several internet users reacted to the "Gucci Bucket Hat" meme, with TikToker^[5] @xeyzcomeback posting an IShowSpeed Trying Not To Laugh meme on August 3rd about how annoying it's going to be hearing "Gucci Bucket Hat" memes at school. The post gathered over 700,000 plays and 160,000 likes in three days.

On August 4th, 2025, TikToker^[6] @capriwasbanned posted a video jokingly reacting with anger to the idea of someone saying "Gucci Bucket Hat isn't funny." The post gathered over 100,000 views and 10,000 likes in a day.

Various Examples

Search Interest

External References