About

Hi Adolf refers to a two-panel object labeling image macro template taken from the film Jojo Rabbit. In the film, the main character is a boy growing up in Nazi Germany and Adolf Hitler is his imaginary friend. At a point in the movie, that Hitler appears before him, and the boy says "Hi, Adolf." In memes, Hitler is labeled a negative group or person and the boy is generally labeled "everyone."

Origin

In Jojo Rabbit, released November 8th, 2019, a young boy in Nazi Germany has an imaginary friend, Adolf Hitler. In a scene, the imaginary Adolf appears to the boy when he's feeling down, and the boy says "Hi Adolf" (shown below).

The scene became a template shortly after appearing in a trailer for the film. On July 24th, 2019, an example posted to /r/memes^[7] by Ciceros gained over 100 points (shown below).

Spread

The meme did not begin trending until several months later. On February 28th, 2020, Redditor mijuzz7^[1] posted an object labeling meme with the scene, gaining over 11,000 points (shown below).

mijuzz7's post led others to pick up the template in the subreddit. In the hours that followed, posts by prestidigitator97^[2] and another by mijuzz7^[3] gained over 26,000 and 32,000 points, respectively (shown below).

Other examples posted in the following days include a post by troporos^[5] referencing Minecraft and gaining over 23,000 points (shown below, left) and a post in /r/memes^[6] using Ice Age Baby (shown below, right). On March 3rd, 2020, the memes were covered by StayHipp.^[4]

Various Examples

Template

Search Interest

Unavailable

External References