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"Kek" is a translation of the acronym "LOL" (laugh out loud) when reading text written by members of the Horde faction as an Alliance player in the online multiplayer game World of Warcraft (WoW). “Kek” is also associated with the unrelated Turkish snack food Topkek, which is often discussed on the /s4s/ (Shit 4chan Says) board on 4chan.
The term has its origins in the Korean language, as the onomatopoeia ㅋㅋㅋ, in which ㅋ stands for the "k" sounds, like in raspy, stifled laughter. In the real-time strategy game Starcraft, because the game originally did not support the Korean language, the onomatopoeia was written as "Kekeke" which can be translated to "Hahaha" in English.
In the online multiplayer role-playing game WoW, released on November 23rd, 2004, players can choose to play on either the Alliance or Horde factions, which are considered enemies within the game's universe. Players of separate factions are unable to communicate with one-another, as their typed text is run through an in-game translator. For players of the Horde faction, typing the letters "LOL" results in members of the Alliance faction reading "KEK".
On March 22nd, 2005, Urban Dictionary user drat submitted an entry for the word “kek,” defining it as “'lol' in Orcish.” On June 19th, 2007, Yahoo Answers member Mr. Questionair submitted a question about cross-faction communication, to which user ArcadianStormcrow replied that when Horde players speak the word “lol,” it shows up as “kek” for Alliance players. On April 4th, 2008, a thread was submitted to the Gamespot Forums which included mentions of “kek” and “lol” among other faction translations. On June 24th, 2009, Wow Insider published an article on communicating with enemies, noting that saying “kek” as an Alliance player will not translate as “lol” to a Horde player. On February 16th, 2010, Wowhead Forums member sistereinstein submitted a thread asking if “kek” was a new slang term for “LOL.” On September 2nd, 2011, an entry for “kek” was submitted to the slang website Internet Slang, defining it as “LOL in WOW.”
Topkek is a brand of Turkish cake which is often combined with the neologism "Top Lel" associated with the Top Gun Hat worn by the character Adam in the American sitcom Workaholics. According to Encyclopedia Dramatica, Topkek became notable on the /s4s/ board on May 13th, 2013, when user prime minister face began posting photographs of the snack food.
On June 5th, a Facebook page titled "Top kek" was launched. On July 12th, 2013, Redditor glnskp submitted a screenshot of a Topkek 4chan thread to the /r/4chan subreddit, to which several Redditors replied with references to WoW. On the following day, YouTuber Top Kek uploaded a When I'm Bored remix video titled "When I'm kek" featuring a slideshow containing Topkek images (shown below).
Cult of Kek
The Cult of Kek, also known as the Church of Kek, is a satirical religion based around the worship of the ancient Egyptian deity Kek (also spelled Kuk or Keku), an androgynous God of darkness and chaos who is often depicted as a frog or frog-headed man in male form or a snake-headed woman in female form. On 4chan, the character Pepe the Frog is often considered a modern avatar of the diety, who uses ancient Egyptian meme magic to influence the world, often by fulfilling the wishes of posts that end in repeating numbers.
 Wowhead – Is KEK the new LOL
 Internet Slang – KEK Meaning
 Encyclopedia Dramatica – Topkek (page unavailable)
 Facebook – Top kek (page unavailable)
 Yahoo Answers – Alliance understand horde speaking in world of warcraft
 Gamespot via Wayback Machine – LOL KEK but KEK LOL
 Wow Insider – Wow Rookie – Talking With the Enemy
Oct 01, 2013 at 10:02PM EDT
Zensoku Zenshin Da!!
Nov 18, 2014 at 05:34AM EST
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