Loona (Helluva Boss)

Loona (Helluva Boss)

Part of a series on Helluva Boss. [View Related Entries]

Updated Sep 08, 2022 at 04:41PM EDT by Adam.

Added Sep 04, 2022 at 05:46PM EDT by Autumn Able.

PROTIP: Press 'i' to view the image gallery, 'v' to view the video gallery, or 'r' to view a random entry.

This submission is currently being researched & evaluated!

You can help confirm this entry by contributing facts, media, and other evidence of notability and mutation.


Loona (not to be confused with the K-pop band LOONA) is a character from the Hazbin Hotel spinoff series Helluva Boss. The character has attracted a massive fan following, which includes several works of fan art and fan videos. In September of 2022, she was the subject of a fandom war between fans of the K-pop band LOONA after her fans began raiding the hashtag "#LOONAInMexico" with art of the character.


Loona's first appearance was in the pilot episode of Hazbin Hotel (shown below, left), which was posted to YouTube by Vivziepop on November 25th, 2019. In the series, she serves as the receptionist of Immediate Murder Professionals (I.M.P.).[1] An Español/Spanish fandub of the pilot was posted to YouTube by Fasty Dubs on December 1st, 2019 (shown below, right).


Over the following years, Loona grew into a fan favorite of the series and inspired many works of fan art. Some examples include a piece posted by Twitter artist @missaka_[2] on December 4th, 2019 that gained over 1,400 retweets and 7,200 likes (shown below, left) and a January 29th, 2021 piece by DeviantArt artist awr-hey[3] (shown below, right).

awr ney

Loona In Mexico

Though Loona was a consistently popular character in Helluva Boss for years, it wasn't until September of 2022 that she began regularly appearing in memes. This was due to a controversy in which fans of the K-pop band LOONA were celebrating the group's concert in Mexico with the hashtag "#LOONAInMexico."[4] The hashtag caught the attention of fans of the Helluva Boss character Loona, and began using the hashtag to post art of Loona wearing Mexican clothing or eating traditional Mexican food. This was started by Twitter user @Inker_comics,[6] who on August 28th posted art of Loona in a sombrero next to a screenshot of the hashtag (shown below, left). On September 5th, Twitter user SkyPuppy83[5] posted art of the character in Mexico, gaining over 540 retweets and 2,400 likes in three days (shown below, left).

Tendencia en México #LOONAinMexico 5.637 Tweets VIVA MEXICO JT ¡Y volver volver volveeerrrr! பப sunn Pupski

The flood of Loona (the character) art under the hashtag made fans of LOONA (the K-pop group) upset, and multiple LOONA stans expressed intense anger at seeing Loona the character (example shown below, left). Some made memes about the warring fandoms of the two "Loonas." On September 4th, Twitter user @asktoybox[7] posted a Tom and Jerry meme about the battle, gaining over 1,200 retweets and 9,100 likes in four days (shown below, right).

neptune/ami @enbys4he... 1d you know damn well noone knows what that flop furry dog is Inker comics (COMMS FULL). 5d Tendencia en México #LOONAinMexico 5.637 Tweets 2 22 VIVA MEXICO 61 BreadSandwich @orbitth... 1d It needs to be put down (cute art tho) imgflip.com HELLUVA BOSS FANS MEXICANS KPOP STANS

Various Examples

donde Maku Nooo stop using #LoonalnMexico for your furry drawings it offends me Nooo cancel this fictional character that I just met because his name is the same as Loona *cries* Damn furries with their drawing, they ruin our things so now we will make them Threads crying for a character that we just discovered VIVA MEXICO #LOONAin Mexico OUCH! Loona esta en Mexico la amo Look loona in mexico haha she's funny Hahaha look loona dressed as our Mexican friends, it's beautiful gammainks ** DRAAK KETUA PEN Resorer WANT SOME? THEY'RE PRETTY DAMN GOOD! BAR ...Yeah okay this place is pretty good. MI 2012 Tendencia en México #LOONAinMexico 5.637 Tweets Jari Suzumiya FINALLY SOME REAL MEXICAN TACOS W MEXICO @CAPAOCULTA Vengo Corriendo Que Quiero ser La Primera Persona En Desearte un Feliz ♥Jueves!!! Farmakeagit.com

Search Interest

External References

[1] Hazbin Hotel Wiki – Loona

[2] Twitter – @missaka_

[3] DeviantArt – Awr-hey

[4] Twitter – #LoonaInMexico

[5] Twitter – @skypuppy83

[6] Twitter – @inker_comics

[7] Twitter – @asktoybox

Recent Videos 9 total

Recent Images 102 total

Top Comments


in reply to Terry Jones

Basically, the K-pop band LOONA were having a concert in Mexico, stans used the hashtag #LOONAinMexico to tweet about it, Helluva Boss fans saw the hashtag and hijacked it to post fanart of the hellhound in Mexico doing Mexican things, now stans are pissed.


+ Add a Comment

Comments (65)

Display Comments

Add a Comment

O HAI! You must login or signup first!