About

When It's Gone, It's Gone, It's Gone, sometimes mistakenly written Well It's Gone, It's Gone, It's Gone, refers to lyrics from Mariah Carey's song "It's A Wrap" that was used in memes on TikTok as an original sound in 2023. Meme creators paired the slowed + reverb version with two characters — one, wondering where something of theirs is, and the other telling them "it's gone." Although many of the memes were videos, the trend was also a photo slideshow trend on the app.

Origin

In January 2023, sped-up versions of Mariah Carey's "It's A Wrap" surfaced as sounds on TikTok,^[1][2][3] with many of them earning viral usage, amassing millions of videos each. Starting on May 10th, 2023, TikTokers^[4][5] within the app's anime community, often known as AniTok, started to make edits with a slowed + reverb version of the song. On May 15th, 2023, TikToker^[6] @burburt posted an edit that used a slightly different version of the slowed + reverb version, gaining roughly 746,200 plays and 101,500 likes in 19 days (shown below).

Although it is unknown if TikToker^[6] @burburt made the slowed + reverb remix used in their video, the slowed + reverb remix from their video became the "It's A Wrap" remix used in the eventual meme trend. The specific remix earned viral usage by other AniTok TikTokers^[7] on May 16th. On May 17th, the remix gained its first-known non-anime-related usage, posted by TikToker^[8] @elizlxl, who used the lyrics to portray the words of someone who'd missed half of a school year after being hospitalized. The video gained roughly 2.5 million plays and 316,700 likes in 16 days (shown below).

Spread

Going into late May 2023, TikTokers started using the sound for memetic purposes. For instance, on May 21st, 2023, TikToker^[9] @funnycoolguy77 used the sound to portray himself eating an imagined bag of chips, gaining roughly 386,100 plays and 96,900 likes in 12 days (shown below, left). Also on May 21st, TikToker^[10] @imnotkenneth used the sound to make a joke about Sasuke's left arm, gaining roughly 733,400 plays and 80,400 likes in 12 days (shown below, right).

On May 22nd, 2023, TikToker^[11] @rubyboomberr posted the first-known photo slideshow to use the sound, making a racial stereotype joke about Black people eating watermelon and chicken. The slideshow read similarly to the viral Jamal Did It memes. The post received roughly 351,500 plays and 46,400 likes in 11 days (screen recording shown below).

More TikTokers made similar memes using the photo slideshow method going into June 2023.

Various Examples

Search Interest

Unavailable.

External References