Meme Encyclopedia
Media
Editorials
More

Popular right now

Italian Brainrot / AI Italian Animals image and meme examples.

Italian Brainrot Animals

Mateus Lima

Mateus Lima • about a month ago

Mr. Cool Ice

Mr. Cool Ice

Matt Schimkowitz

Matt Schimkowitz • 6 years ago

Throwing Car Batteries Into the Ocean

Throwing Car Batteries Into the Ocean

Adam Downer

Adam Downer • 6 years ago

100 Men vs 1 Gorilla viral debate meme and image examples.

100 Men vs. 1 Gorilla

Owen Carry

Owen Carry • 4 days ago

Tung Tung Tung Sahur meme image examples.

Tung Tung Tung Sahur

Sakshi Rakshale

Sakshi Rakshale • about a month ago

Know Your Meme is the property of Literally Media ©2024 Literally Media. All Rights Reserved.

The 'Adidas Boobs Tweet' Is An Ad For Sports Bras But Has Only Shocked Unsuspecting Twitter Users After The Brand Posts Uncensored Breasts

The 'Adidas Boobs Tweet' Is An Ad For Sports Bras But Has Only Shocked Unsuspecting Twitter Users After The Brand Posts Uncensored Breasts
The 'Adidas Boobs Tweet' Is An Ad For Sports Bras But Has Only Shocked Unsuspecting Twitter Users After The Brand Posts Uncensored Breasts

9475 views
Published February 09, 2022

Published February 09, 2022

Known for their shoes, sweatpants and sports sponsorships, big-name athletics brand Adidas is in the news today for something else. This morning, the company posted an uncensored tweet that featured a compilation image of "women’s breasts in all shapes and sizes." Intended to be an advertisement for their new line of sports bras, the imagery, no matter how well-intended, is being seen as out-of-pocket. Unsurprisingly, Twitter users took to memeing about it almost immediately.


Early reactions on the vaguely NSFW content mostly harked on the shocking nature of seeing boobs on one's feed so early in the morning, especially from a major brand name. With Twitter's recent content warning blur, it would have been easy for Adidas to mark their boobs tweet as such. Instead, it was posted raw for anyone to see and the gridded image macro quickly became an exploitable with users photoshopping it into multiple templates.


Other users started to resurface Christian pastor Brian Sauvé's viral tweet from Monday, who stated, "There is no reason whatsoever for you to post pictures of yourself in low cut shirts, bikinis, bra and underwear, or anything similar--ever." His tweet received roughly 4,700 likes, but more importantly, 17,300 quote tweets in two days, filled with enraged users clowning on his take on women's breasts. His words quickly became a copypasta, and, over the course of two days, it was trending heavily, so heavily, that people thought the Adidas tweet was in response to it.


As the story develops and the tweet stays posted, it will be interesting to see what other templates get remixed in the storm. If this is an elaborate viral marketing campaign, it's definitely succeeding as of now.



Comments ( 3 )

Sorry, but you must activate your account to post a comment.
    Meme Encyclopedia
    Media
    Editorials
    More