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dustin the dog crawling along the ground as a corgi watches article explores the "24 hours to respond" twitter snowclone

24 Hours to Respond

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Updated Feb 25, 2020 at 01:57PM EST by Matt.

Added Feb 25, 2020 at 01:46PM EST by Matt.

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About

24 Hours to Respond is a phrasal template series used in conjunction with a celebrity and an amateur video showcasing a similar talent. Memers use the format to joke about an amateur's talents being equal to that of a celebrity.

Origin

On April 28th, 2019, Twitter user @Freakyvalo posted the earliest known usage of the meme. In response to TikTok video of a man doing a backflip on a "tilt-a-whirl" amusement park ride, they wrote, "Someone tell Chris Brown he got 24 hours to respond before a new backflip king is declared." The post received more than 8 million views, 326,000 likes and 96,000 retweets in less than one year (shown below).

Spread

In the early examples of the meme, Twitter users typically name Chris Brown. For example, on June 23rd, Twitter user @tonestradamus used the meme to respond to choreography by rapper Offset. The post received more than 2.6 million views, 40,000 likes and 17,000 retweets (shown below).

On December 4th, Twitter user @fonzfranc shared a video from We Rate Dogs with the caption "Ashanti has 24 hours to respond." The tweet received more than 18,000 likes and 4,600 retweets in less than one year (shown below).

Over the next few months, the format continued to appear. On February 17th, 2020, the meme went viral again. That day, Twitter user @leugim1510 tweeted a video of a mock cat fashion show with the caption "Gigi and Bella Hadid have 24 hours to respond." The post received more than 9.6 million views, 480,000 likes and 100,000 retweets (shown below).

On February 24th, the website the Daily Dot [1] reported on the trend, calling it a "celebrity call-out meme."

Various Examples

Search Interest

External References

[1] The Daily Dot – The ’24 hours to respond’ meme holds celebrities to a higher standard

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