About

You Smoke Too Tough. Your Swag Too Different. Your Bitch Is Too Bad. They’ll Kill You refers to a long-form phrasal template that's paired with characters and memes in which the subject looks cool, inferring that they're too cool based on the reasons stated in the copypasta. The trend started on Twitter / X in 2023, originally posted by since-deleted user @ChudAbuser who joked about a CIA agent monitoring him. A viral iteration showing a SpongeBob image later spawned the more recognized version. Other characters like Peter Griffin were later paired with the phrase.

Origin

Sometime before January 30th, 2023,^[6][7][8] Twitter / X user @ChudAbuser tweeted, "The cia guy monitoring me: he has too much street wisdom, his heart is too big, he smoke more different than anyone, his bitch is too bad. We have to take him out" (shown below) It was purported by other X^[7] user that @ChudAbuser was deleted by February 1st, 2023.

On July 16th, 2023, X^[1] user @midsmoker34 posted an altered image of SpongeBob with wide-fitting ripped jeans, captioned, "Me: sponge Bob you have to stop. You smoke too tough. Your swag too different. Your bitch is too bad. they’ll kill you / Spongebob:" Over four months, the post received roughly 82,000 likes (shown below). The tweet inspired a more popular version of the snowclone going into the year.

Spread

Viral reposts of the tweet quickly spread to Instagram^[2] on July 16th, 2023. There, original iterations of the format surfaced, like one posted by Instagram^[3] user @huge.poop on July 17th, 2023, which featured a redraw of rapper Joeyy as Peter Griffin, gaining over 6,200 likes in four months (shown below, left).

On July 26th, 2023, X^[4] user @zaconprozac posted an iteration about Turtle Tuck from Wonder Pets! gaining over 2,500 likes in four months (shown below, right).

Viral iterations of the meme persisted online going into late 2023. For instance, on November 12th, 2023, X^[5] user @KONDEonline posted a variation about a Moo Moo Meadows cow from Mario Kart, earning roughly 56,000 likes in five days (shown below).

Various Examples

Search Interest

Unavailable.

External References