1
poster shared by ny governor andrew cuomo that confused viewers and led to mockery

Andrew Cuomo's Pandemic Poster

Part of a series on COVID-19 Pandemic. [View Related Entries]

Updated Jul 16, 2020 at 04:43AM EDT by andcallmeshirley.

Added Jul 14, 2020 at 12:25PM EDT by Adam.

PROTIP: Press 'i' to view the image gallery, 'v' to view the video gallery, or 'r' to view a random entry.

This submission is currently being researched & evaluated!

You can help confirm this entry by contributing facts, media, and other evidence of notability and mutation.

About

Andrew Cuomo's Pandemic Poster refers to a poster shared by New York State Governor Andrew Cuomo meant to tout the state's handling of the coronavirus Pandemic. The poster depicts a mountain, meant to represent the state's curve of cases. It resembles a political cartoon, with many elements labeled to represent various stages of New York's response to the pandemic. It was widely mocked online, particularly for the art style and confusing elements, such as a section labeled "Boyfriend Cliff."

Origin

On July 13th, 2020, New York State Governor Andrew Cuomo shared a poster at a daily briefing regarding the state's handling of the coronavirus pandemic.[1] The poster depicts New York's coronavirus curve as a mountain, with multiple elements representing moments from the previous four months.


NEW YORK TOUGH SMART UNITED DISCIPLINED LOVING "Wake Up America! Forget the Politics, Get Smart!" Governor Andrew Cuoma LOVE WINS Mask Up Neeth Ea Seate Codi The Sun Puse On The Other Side SAN-MAR Economy Falls cond Slly e Crede The Date INDS OF FEAR Meid Teting Tracg "Tell the People the Truth and They Will Do The Right Thing" NT PAUSE Shadww 111. Days of Hell Say thllectat Mark Op New Rochee P II Han Out Of "Follow State Ban the Facts" P IV Dily iefing Gri New York State Leads Again Sip Love COMMUNITY-Support The Bee of DIvtsien E PLURIBUS UNUM Day 1 Day 43 Day 111 18,825 1,220 PEAK PEAK REOPEN CASE HOSPITAL HOSPITAL Ma Arn 12 The Power of "We" UROPEANS Projection Models Pulling Down The Curve Together

Spread

The poster began spreading on Twitter when user @NickReisman[2] tweeted it, gaining over 5,200 retweets and 5,400 likes (shown below).


Nick Reisman @NickReisman Here is a high res version of the Cuomo pandemic poster he unveiled today. NEW YORK TOUGH SMART UNITED DISCIPLINED LOVING "Wake Up America! Forget the Politics, Get Smart!" Gevanar Anr Cuone LOVE WINS Mash Se Cot The Sun The Other Side SAN MAR Economy Falls Siy sor AR The Bis Tell the Peeple the Trutk and They Will The Right Thing Pul 111 Days of Hell Pri -Hent Out Of "Tallow State the Facts h V Bản New York State Leads Again Love •COMMUNITY-Support EP s UsUM Day Day 111 18,825 1,220 PEAK PEAN RIOPEN CASE HOSPITAL INISPTAL Ar 12:45 PM · Jul 13, 2020 · Twitter Web App The Power of "W" HE Projection Models Palling Down The Curve Together

The poster quickly generated confusion and mockery on Twitter. User @iowahawkblog[3] posted, "Literally the stupidest fucking thing I have ever seen, and I have seen a lot of stupid fucking things," gaining over 480 retweets and 2,000 likes (shown below, left). User @amandamull[4] joked, "simply obsessed with this deranged poster. A+, perfect, five stars, 10/10."


David Burge @iowahawkblog Literally the stupidest f------ thing I have ever seen, and I have seen a lot of stupid f------ things Nick Reisman @NickReisman · 23h Here is a high res version of the Cuomo pandemic poster he unveiled today. Show this thread NEW YORK TOUGH SMART U NITED DISCIPLINED LOVING "Wake Up America! Forget the Politics, Get Smart!" Governor Andrew Cuomo LOVE WINS Mask The Sun On The Other Side Stte Clin P ... SMOLLIN SAN-MAR Economy Falls 1:18 PM · Jul 13, 2020 · Twitter Web App The Amanda Mull @amandamull simply obsessed with this deranged poster. A+, perfect, five stars, 10/10 Nick Reisman @NickReisman · Jul 13 Here is a high res version of the Cuomo pandemic poster he unveiled today. Show this thread NEW YORK TOUGH SMART UNITED DISCIPLINED LOVING "Wake Up America! Forget the Politics, Get Smart!" Governor Andre Cuomo LOVE WINS Mask Up Nurh La The Sun On The Other Side Stte Cl P SMILLIN SAN-MAR Economy Ealls 2:00 PM · Jul 13, 2020 · Twitter Web App > The Together

Others expressed bewilderment at elements of the poster, including the "Boyfriend Cliff," a reference which many didn't understand. "Boyfriend Cliff"[5] trended on Twitter that day. User @SamanthaHearn[6] joked, "The boyfriend cliff is the chapter of coronavirus where you have to break up due to social distancing making new relationships completely impractical, thus marking the final tipping point towards complete dystopian dissent. I know this from personal, professional experience," gaining over 90 retweets and 470 likes (shown below, left). @_cingraham[7] joked about imagining Cuomo demanding his designer include "boyfriend cliff" (shown below, right). It is speculated the "boyfriend cliff" is a reference to a photo Cuomo shared during the pandemic showing him eating dinner with his daughters and one of the daughters' boyfriends.[8]


Samantha Hearn @SamanthaHearn The boyfriend cliff is the chapter of coronavirus where you have to break up due to social distancing making new relationships completely impractical, thus marking the final tipping point towards complete dystopian dissent. I know this from personal, professional experience. NEW YORK TOUGH SMART UNITED DISCIPLINED LOVING "Wake Up America! Forget the Politics, Get Smart!" LOV WINS 6 Feet Socially Distanee Ense Palle Follow The Data Boyfriend Clif "Tell the People Days of Hell the Truth and PHASE II They Will Do The Right Thing" Cat of Sade Lea Ai 3:09 PM · Jul 13, 2020 from Chicago, IL · Twitter for iPhone The The Caere Tethee Power of "We" Models Models Christopher Ingraham O @_cingraham · 23h It looks like one of those projects where the designer tries to stick to a coherent idea but the client keeps insisting on random s--- to make various stakeholders happy, and eventually the designer just gives up Zach Williams @ZachReports Jul 13 NEW: Cuomo's new poster NEW YORK TOUGH SMART UNITED DISCIPLINED LOVING "Wake Up Americal Ferget the Polltics, Get SmartI NANIA COMMUNITY 21 27 109 599 Christopher Ingraham @_cingraham Client: Okay and we gotta have a boyfriend cliff in there too Designer: What the f-- you know what fine, I don't care it'll have a boyfriend cliff 1:15 PM · Jul 13, 2020 · Twitter Web App

Various Examples


link in bioe @broazay • 23h new sufjan rollout going smoothly Nick Reisman @NickReisman • Jul 13 Here is a high res version of the Cuomo pandemic poster he unveiled today. Show this thread NEW YORK TOUGH SMART UNITED DISCIPLINED LOVING "Wake Up America! F Julianne Neely @juleneely one of the ugliest things I've ever laid my eyes upon in my life, an abomination, they should publicly burn it Nick ReismanO @NickReisman • Jul 13 Here is a high res version of the Cuomo pandemic poster he unveiled today. Show th Brock Wilbur @brockwilbur Replying to @NickReisman "Boyfriend Cliff Phase Il" is my favorite anime e Data Boyfriend Cliff PHASE II 2:22 PM · Jul 13, 2020 · Twitter Web App > Joanne Freeman @jbf1755 This poster is doing a remarkable job of duplicating those complex, wordy, insider-reference filled, difficult to parse, hard to read political cartoons of the late 18th & early 19th centuries. Great strategy. Nick Reisman @NickReisman · Jul 13 Here is a high res version of the Cuomo pandemic poster he unveiled today. Show this thread NEW YORK TOUGH SMART UNITED DISCIPLINED · LOVING "Wake Up America! Forget the Politics, Get Smart!" Governor Andrew Cuomo LOVE WINS Mask Nuth La Stete Col The Sun Ph On The Other Side .... SAN-MAR Economy Falls 1:29 PM · Jul 13, 2020 · Twitter Web App The Together matt lubchansky @Lubchansky cuomo is a half a republican p------------ that should be hounded from public life but i DO have to respect this level of complete derangement Nick Reisman @NickReisman · Jul 13 Here is a high res version of the Cuomo pandemic poster he unveiled today. Show this thread NEW YORK TOUGH SMART UNITED DISCIPLINED LOVING "Wake Up America! Forget the Politics, Get Smart!" Geve n Co LOVE WINS Mask Up The Sun On The Other Side SAN-MAR Economy Falls 1:26 PM · Jul 13, 2020 · Twitter Web App The Together G. Willow Wilson @GWillowWilson We have reached the Hieronymus Bosch phase of this pandemic. Nick Reisman O @NickReisman · Jul 13 Here is a high res version of the Cuomo pandemic poster he unveiled today. Show this thread NEW YORK TOUGH SMART UNITED DISCIPLINED LOVING "Wake Up America! Forget the Politics, Get Smart!" LOVE WINS Mask The Sun On The Other Side Economy Falls 9:55 PM · Jul 13, 2020 · Twitter Web App The Pe Together

Search Interest

External References

[1] New York Mag – Behold Governor Cuomo’s Pandemic Mountain Poster, for Some Reason

[2] Twitter – Nick Reisman

[3] Twitter – @iowahawkblog

[4] Twitter – @amandamull

[5] Twitter – Boyfriend Cliff

[6] Twitter – samanthahearn

[7] Twitter – @_cingraham

[8] The Cut – What on Earth Is the ‘Boyfriend Cliff’?

Related Entries 166 total


View All Related Entries

Recent Videos

There are no videos currently available.

Recent Images 12 total


Top Comments

I am AHO Right?
Delete
Sensitive
I am AHO Right?

This is completely batshit…
But I approve of returning to the golden age of overly complicated political cartoons with way too many concepts crammed into one tableau that combines highbrow art (the Ancient Greek personified winds blowing, the random sea creature, the "liberte, egalite, fraternite"-esque slogan, the unfurling banners, etc) with lowbrow… whatever the fuck the rest of it is. A political cartoon shouldn't just be one or two things with easily readable nametags, it should be a great hodgepodge of inscrutable ideas and references to people, places and events you barely know of.
Also "111 Days of Hell" sounds like a fantastic absurdist novel, perfect for post-apocalyptic empty beach-reading.

+20
Reply

+ Add a Comment

Comments (12)


Display Comments

Add a Comment


Sup! You must login or signup first!