About

Fidough is a Fairy-type Pokémon from the 2022 video game Pokémon Scarlet and Violet. A short, dog- or puppy-like Pokémon with a bread-motif in its design (such as buns or rolls for ears), after the Pokémon appeared in the August 3rd, 2022 trailer for the games, it became an instant hit among fans, inspiring memes and fan art on social media.

Origin

On August 3rd, 2022, The Pokémon Company held a presentation in which they covered multiple aspects about Pokémon Scarlet and Violet. The trailer revealed three new Pokémon: a regional variant of Wooper, an Ice-type Pokémon named Cetitan, and Fidough, a puppy-like Fairy Pokémon with a bread motif (shown below).

Some information about Fidough was shared on the Pokémon website^[2] after the character's reveal. In two paragraphs, the site explained:

Fidough’s moist, smooth skin has elastic qualities and is both firm and soft at the same time. When these Pokémon become excited, they intimidate their opponents by puffing up their bodies to appear bigger.​

Fidough ferments things in its vicinity using the yeast in its breath. Said yeast is useful for cooking, so this Pokémon has been protected by people since long ago.

The Pokémon was immediately tweeted about by the Pokémon news site Serebii^[1] after it appeared in the trailer (shown below).

Spread

The Pokémon was a fast hit among fans of the series, as fan art and memes about the character quickly appeared on social media following the trailer's release on August 3rd, 2022. In the former category, some popular examples include a post by Twitter user @sextant0yulij^[3] that gained over 800 retweets and 2,000 likes in a matter of three hours (shown below, left). Twitter user @olivinearc^[4] posted art that gained over 1,300 retweets and 3,900 likes in the same amount of time (shown below, right).

Many people posted memes on August 3rd sending up the character's cuteness, with some implying it was so cute that it inspired feelings of violence. For example, on the 3rd, Twitter user @pansear_lady^[5] posted fan art of a fist punching Fidough, gaining over 290 retweets and 1,100 likes in a matter of hours (shown below, left). Twitter user @razzbubby^[6] posted a We Will Boil Him Soon Alhamdulillah meme about Fidough, gaining over 8,400 likes and 2,700 retweets in eight hours (shown below, right).

Various Examples

Search Interest

External References