It's Not Clocking To You That I'm Standing On Business

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Part of a series on Justin Bieber. [View Related Entries]
Related Explainer: What's With Justin Bieber Saying 'It's Not Clocking To You That I'm Standing On Business'? Memes About The Pop Star's AAVE Blunder Explained

It's Not Clocking To You That I'm Standing On Business
Part of a series on Justin Bieber. [View Related Entries]
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About
It's Not Clocking To You That I'm Standing On Business refers to a catchphrase uttered by pop star Justin Bieber during a confrontation with the paparazzi in mid-June 2025. Bieber was filmed leaving Soho House Malibu late on June 12th, 2025, when he repeatedly told the cameramen to leave him alone, saying, "I'm a dad, I'm a husband. You're not getting it, it's not clocking to you. It's not clocking to you that I'm standing on business, is it?" Several internet users noted Bieber's perceived misuse of AAVE slang like "clock it" and "standing on business," likening the phrase to the meme, When The Chile is Tea But The Finna Is Gag.
Origin
According to a report by Page Six,[1] Justin Bieber was recorded confronting paparazzi outside the Malibu Soho House late on June 12th, 2025, asking them to stop asking him questions only to sensationalize his videos by taking his answers out of context. At one point during his outburst, Bieber reportedly said, "You’re not getting it. It’s not clocking to you. It's not clocking to you that I'm standing on business, is it?"
YouTube[2] channel The Daily Stardust posted an extended clip of the interaction to YouTube on June 13th, 2025, gathering over 3,000 views on a video titled, "Justin Bieber Meltdown: 'Respect Me, I'm a Father and Husband!'"
Several internet users noted his use of the phrase, "It's not clocking to you that I'm standing on business," including X[3] user @sisisimss, who wrote, "Its not clocking to you that im standing on business…when the tea finna gag chile the house down boots….," on June 14th, 2025, mocking his use of AAVE slang and gathering over 160,000 likes in two days.
Its not clocking to you that im standing on business…when the tea finna gag chile the house down boots…. https://t.co/62PGf69eaW
— dollfactory 𐚁 (@sisisimss) June 14, 2025
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Several other internet users quoted the phrase in June 2025, including X[4] user @nobmakis, who quoted a clip of Bieber saying, "It's not clocking to you that I'm standing on business," on June 14th, 2025, gathering over 270,000 likes in two days.
its not clocking to you that im standing on business https://t.co/kMvkc86p7l
— 𖠌 (@nobmakis) June 14, 2025
On June 15th, X[5] user @slayyyter tweeted an image of Carrie Bradshaw (Sarah Jessica Parker) from the HBO show Sex and the City, writing, "when it clocks to you that he's standing on business," and gathering over 20,000 likes in a day.

Also on June 15th, X[6] user @iamntyrell tweeted, "Black folks really have other groups of people sounding crazy trying to keep up," gathering over 48,000 likes in a day.
“It’s not clocking to you that I'm standing on business.”
Black folks really have other groups of people sounding crazy trying to keep up https://t.co/RBeR2MaB0v— Nicolas-Tyrell Scott (@iamntyrell) June 15, 2025
Also on June 15th, TikToker[7] @zeinaboucoulibaly posted a video lip syncing to the soundbite, writing, "It's not clocking to you that l'm standing on business is it," adding, "I feel bad for Justin but this sent me." The post gathered over 120,000 views and 20,000 likes in a day.
@zeinaboucoulibaly Helppp (I hope he’s okay tho 😭🥰❤️) #justinbieber #clockingtoyou #nickiqueenofrap ♬ original sound – cherryclips
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External References
[1] Page Six – Justin Bieber Confronts Paparazzi
[2] YouTube – The Daily Stardust
[6] Twitter / X – iamntyrell
[7] TikTok – zeinaboucoulibaly
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