Snark Subreddits
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Overview
Snark Subreddits or Snark Communities are online groups primarily hosted on Reddit that are used by so-called "snarkers" to criticize and gossip about a specific target, most often an influencer, celebrity, e-celebrity, YouTuber, streamer or show, such as a podcast. Some of the earliest snark subreddits, including 2015's /r/BlogSnark subreddit, are used to criticize a wide variety of online figures, with more specific snark subreddits dedicated to individual targets becoming more widely popularized throughout the late 2010s and early 2020s, similar to lolcows. Some of these groups have proven controversial and have been accused of promoting harassment, such as the /r/TrishyLand subreddit dedicated to Trisha Paytas, which was banned after an article was published detailing the harassment leveled at Paytas via the subreddit. Throughout 2024 and early 2025, snark subreddits related to Ethan Klein and the H3 Podcast were criticized by Klein for leveling a harassment campaign against him, with Klein believing that snarkers made a false CPS call to his home and sent him two human skulls in the mail.
History
One of the earliest known snark subreddits is the /r/BlogSnark[1] sub, which was created on September 13th, 2015. The page was started to "snark on […] bloggers, influencers, and everything else on the internet," according to its description. It garnered over 196,000 members in 10 years.
Notable Snark Subreddits
/r/Trishyland Subreddit
The /r/Trishyland subreddit is a snark subreddit dedicated to influencer Trisha Paytas. It reportedly launched in December 2021 shortly after the end of the Frenemies podcast, which saw an increase in online hate towards Paytas.
On August 28th, 2022, NBC News[2] published an article by Kat Tenbarge detailing harassment towards Paytas by the subreddit, resulting in the subreddit getting banned.
On November 4th, Paytas posted a video talking about getting the subreddit deleted to her blndsundoll4mj YouTube[3] channel, calling the subreddit "vicious" and claiming that they shared images of her children to make fun of them.
/r/ColleenBallingerSnark Subreddit
On September 9th, 2020, the /r/ColleenBallingerSnark[4] subreddit was launched to criticize YouTuber Colleen Ballinger, best known as Miranda Sings. The subreddit saw a significant uptick in traffic, according to SubredditStats,[5] around June 2023 when YouTuber Adam McIntyre made a series of allegations against her, eventually resulting in her apologizing while playing the ukulele. The subreddit has garnered over 61,000 members since 2020.
/r/HasanPiker Subreddit
On November 6th, 2024, Redditor u/CauliflowerEvening41 made a post to the /r/Destiny[6] subreddit sharing a screenshot of the /r/hasanpiker subreddit's ban notice for harassment. The subreddit had reportedly[7] become a snark subreddit used to criticize streamer Hasan Piker.
/r/H3Snark Subreddit
On April 30th, 2023, the /r/h3snark[8]subreddit was launched to criticize podcaster and content creator Ethan Klein, also known as h3h3productions.
According to SubredditStats,[9] the subreddit, which garnered over 38,000 members in two years, saw significant growth in October 2023 after Hamas's October 7th attack on Israel and the ending of Klein and Hasan Piker's Leftovers podcast on October 12th, which was largely sparked by their differences on topics relating to Israel and Palestine.[10]
On February 19th, 2025, Klein teased a lawsuit against moderators for the /r/h3snark subreddit during an episode of the H3 Podcast on YouTube,[11] garnering over 600,000 views in two months. The subreddit was put on pause two days earlier and remains inactive as of April 22nd, 2025.
/r/NYCInfluencerSnark, /r/LAInfluencerSnark,
On April 30th and May 29th, 2022, the /r/NYCinfluencersnark[15] subreddit and /r/LAInfluencerSnark[16] subreddits were launched, respectively, each garnering over 150,000 members over the next three years. The subreddits are meant for snarking on influencers from Los Angeles and New York City specifically.
Online / Media Presence
On March 9th, 2020, The Guardian[12] published an article titled "‘It’s so toxic’: why we’re addicted to mean online gossip about women" that discusses and offers criticism on snark subreddits.
On March 25th, 2024, Columbia Journalism Review[13] published an article that weighs some positives and negatives of snark subreddits, writing that they can be used to call influencers out for legitimately bad things.
On October 15th, 2024, YouTuber[17] D'Angelo Wallace posted a video discussing the /r/TaylorandTravis subreddit, which is a snark subreddit for Taylor Swift and Travis Kelce, garnering over 319,000 views in six months.
On February 12th, 2025, The Cut[14] published a piece that features interviews from five snarkers.
Search Interest
External References
[2] NBC News – A famous internet 'troll' faces frightening harassment as she's about to give birth
[3] YouTube – blndsundoll4mj
[4] Reddit – ColleenBallingerSnark
[5] SubredditStats – colleenballingersnark
[7] SportsKeeda – Was HasanAbi's official subreddit banned
[10] SportsKeeda – Exploring why the streamers are embroiled in a heated feud
[11] YouTube – H3 Podcast
[12] The Guardian – ‘It’s so toxic why we’re addicted to mean online gossip about women
[13] CJR – The Reddit pages that investigate influencers
[14] The Cut – Meet the Redditors Who Spend Hours Snarking on Influencers
[15] Reddit – NYCinfluencersnark
[16] Reddit – LAinfluencersnark
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