About

Rilie Huntley, also known as the Best Buy Girl or Best Buy Riley, is an actress and content creator best known for her appearance in a 2023 Best Buy "In The Lab" advertisement for the Microsoft Surface Pro 9 hybrid tablet computer. In the 2020s, Huntley went viral on TikTok (@okaygnomie) for her comedy skits filmed in Best Buy, where she worked. That year, she was featured in the official Best Buy ad and went viral as viewers began thirsting over her for her goth or e-girl style and looks in general, as well as making memes about buying products due to her ad. In December 2025, Huntley starred in an ad for GameStop that directly played off her Best Buy virality. As of December 2025, Huntley boasts over 700,000 followers on TikTok and 150,000 on Instagram.

Online History

Rilie Huntley's earliest known post was made to her TikTok^[1] page, okaygnomie, on May 21st, 2019. On May 24th, she posted her first viral video on TikTok,^[2] in which she films herself as the song "Jeepers Creepers" by Harry Warren and Johnny Mercer plays, garnering over 1.7 million views in six years.

On November 18th, Huntley began posting content on her Instagram^[3] page, riliehuntley.

In the 2020s, Huntley began going viral on TikTok for skits she filmed while working at Best Buy. For example, on June 7th, 2022, Huntley posted a skit on TikTok^[4] about oversleeping during your 15-minute break, garnering over 1.1 million views in three years.

On January 19th, 2023, Huntley posted a video on TikTok^[5] about using a Best Buy card to make a purchase at Best Buy, garnering over 12 million views in two years.

"In the Lab" Best Buy Ad

On May 23rd, 2023, the Best Buy YouTube^[6] channel posted an advertisement for the Microsoft Surface Pro 9 that stars Huntley, garnering over 2.2 million views in two years.

2025 "How To Trade" GameStop Ad

On December 10th, 2025, GameStop released an advertisement on how to make trade-ins at their stores starring Rilie Huntley, garnering over 8,700 views on YouTube^[7] in a day.

The ad was also posted to the @GameStop X^[8] account with the caption, "We stole your girl @BestBuy," garnering over 150,000 likes, 8,300 reposts and 12 million views in a day.

Online Presence

Riley Huntley went viral in 2025 for her Best Buy advertisement, particularly on TikTok.

On April 25th, 2025, TikToker^[9] @gothicgurlzrock posted a meme based on the ad, captioned, "Yeah I'll take 100 fridges or whatever they're selling," garnering over 12 million views in eight months.

On April 29th, TikToker^[10] @sillybear5 posted a similar video edit of the ad, captioned, "On EVERYBODY soul we're going to Best Buy," garnering over 1.1 million views in eight months.

2025 GameStop Ad Memes / Reactions

In December 2025, following the release of Rilie Huntley's viral GameStop ad, people began posting memes and reactions to the advertisement.

For example, on December 10th, 2025, X^[11] user @discoiinfernos posted a version of the Cuckjak meme in which Huntley cheats on Best Buy with GameStop, garnering over 14,000 likes in a day.

On December 11th, Redditor Only-Woodpecker2412 posted a version of the Upgrade Button meme to the /r/GameStop^[12] subreddit that claims her GameStop appearance is better than her Best Buy appearance, garnering over 150 upvotes in about an hour.

The meme was originally posted by X^[13] user @JustFreshKicks to over 80,000 likes in a day.

Personal Life

Rilie Huntley was born on November 10th, 2000, in Minnesota, U.S.^[14]

Search Interest

External References