Taylor Swift "Delicate" Music Video
Part of a series on Taylor Swift. [View Related Entries]
PROTIP: Press 'i' to view the image gallery, 'v' to view the video gallery, or 'r' to view a random entry.
This submission is currently being researched & evaluated!
You can help confirm this entry by contributing facts, media, and other evidence of notability and mutation.
Taylor Swift's "Delicate" Music Video refers to a series of jokes, memes and online discussion about the music video for the Taylor Swift song "Delicate."
On March 11th, 2018, Taylor Swift released the music video for her song "Delicate" premiered during the iHeartRadio awards and was later uploaded to YouTube.  The video features Swift receiving a golden ticket that makes her invisible to the public. She spends the video dancing around crowds at an opera house, subway and in the street. Within 24 hours, the video (shown below) received more than 7.7 million views.
That day, Swift shared the video on Twitter.  The post (shown below, left) received more than 29,000 retweets and 74,000 likes in 24 hours.
Additionally, Redditor  it was shared on the /r/TaylorSwift subreddit. The post received more than 750 points (84% upvoted) and 560 comments.
Following the release of the video, many online made jokes about the scene in the video in which Swift makes a series of faces into a mirror. Redditor colt1215 posted a series of the faces in juxtaposition to similar-looking emojis. The post (shown below, left) received more than 160 points (93% upvoted) in less than 24 hours.
Twitter user @swiftie_77 tweeted one of the faces as the punchline to the caption "Inner me: oh!! here comes your crush.. just act normal.. just act normal Me :" The post (shown below, center) received more than 240 retweets and 1,000 likes in 24 hours.
Twitter user @alexandergold tweeted, "'The #DelicateMusicVideo is bad.' Me, an intellectual:"." The tweet (shown below, right) received more than 600 retweets and 2,100 likes.
That day, Twitter published two Moments pages about the release of and the reaction to the music video.
Accusations of Plagiarism
Following the release of the video, many online noted how similar the music video was to a 2016 commercial for the perfume Kenzo directed by Spike Jonze (shown below).
That day, Twitter user @wtfcylon tweeted, "taylor swift's 'delicate' video is a poor man's version of spike jonze's ad for Kenzo, this bop deserved more." They included screenshots of both videos (shown below, left).
Throughout the day, more people on Twitter posted about the similarities between the two (examples below, center and right).
 YouTube – Taylor Swift – Delicate
 Twitter – @taylorswift13's Tweet
 Reddit – Taylor Swift – Delicate
 Reddit – Faces of Taylor Swift
 Twitter – @swiftie_77's Tweet Tweet":
 Twitter – @alexandergold's Tweet
 Twitter – Taylor Swift imagines she's invisible in Delicate music video
 Twitter – Fans are really relating to Taylor Swift in her new music video
 Twitter – @wtfcylon's Tweet
Mar 12, 2018 at 03:10PM EDT
Mar 12, 2018 at 03:45PM EDT
+ Add a Comment
Add a Comment