About

When Guac Is Extra is an ironic meme based on an exploitable advertisement animation for the 2018 animated film The Grinch.

Origin

On September 16th, 2018, the @grinchmovie Instagram feed posted a promotional video for the film in which The Grinch character falls to his knees below a caption that says "When Guac Is Extra" (shown below).Over the next month, the post gained over 1,300 comments, many of which mocked the post as cringeworthy and out-of-touch.

Spread

On October 9th, 2018, the @grinchmovie Twitter feed reposted the animation. On October 16th, a screenshot of the tweet was posted to the /r/ComedyCemetary^[2] subreddit. On October 20th, Redditor megadriive submitted a deep fried version of the screenshot
to /r/DeepFriedMemes^[3] (shown below, left). On October 19th, a photoshopped variation of the image was uploaded by Instagram user @stripe_the_dude_bro (shown below, right).

On October 24th, YouTuber AkA uploaded a dubbed version of the original clip (shown below).

On October 29th, Instagram user @grombli posted an I'm Already Tracer version of original animation, which gained over 3,600 views within two weeks (shown below).

On November 10th, a screenshot of the ad was submitted to /r/FellowKids.^[4]

Search Interest

External References