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“Drake The Type Of…” is a series of fan-written factoids that are presented as the personality traits of the Canadian rapper Drake. Typically iterated in the form of tweets, comments and image macros, the series is meant to poke fun at the rapper’s stage persona as being emotionally sensitive and even effeminate, which goes against the alpha male stereotype that is still prevalent in hip hop.
The earliest known tweet to feminize the rapper’s persona with the phrase “Drake the type of” was posted by @DJ_BERN on April 14th, 2011. Though it is unclear to whom the tweet was addressed, DJ Bern joked that Drake is the type of person who would challenge the traditional gender roles by letting his girlfriend propose to him.
Between 2011 and early 2013, “Drake The Type Of” factoids continued to spread on Twitter, Tumblr and Instagram. On June 17th, 2013, YouTuber MeechOnMars compiled a number of these jokes into a YouTube video (shown below).
On June 22nd, a compilation thread of “Drake the Type of…” jokes was submitted to the Lil Wayne HQ Forums, yielding more than 25 responses from the readers. On July 25th, the single topic Tumblr blog Drake the Type… was launched with screenshots of similar jokes taken from the comment sections of World Star Hip Hop (shown below, left). On July 29th, another single topic Tumblr was launched with a series of image macros featuring various “Drake the Type of” tweets and comments in the style of Just Little Things blogs (shown below, right).
On July 31st, the Twitter account @DrakeTheTypeOf was launched, accruing nearly 3,200 followers in the next three months, and on August 1st, the Instagram account DrakeTheTypeOf was created. On August 8th, the first Facebook fan page dedicated to the series was created, accumulating more than 22,000 likes in a month and a half. On August 14th, Buzzfeed posted a compilation of 16 “Drake The Type Of” tweets, each accompanied by a photoshopped image of the rapper (shown below).
By August 21st, the jokes had begun appearing on 4chan and Reddit. The same day, a second Facebook fan page was created, gaining more than 184,000 likes in slightly more than one month. Also in August, a discussion thread titled “Drake is the type of…” was posted on the Rap Genius forum, attracting dozens of responses. On September 15th, Twitter accounts @DrizzyThatType and @DrakeeTheType posted their first tweets, gaining 166,000 followers and 11,000 followers, respectively, in less than two weeks. On September 25th, Tumblr user fromtheinnersoul posted a compilation of tweets from @DrizzyThatType, racking up more than 27,000 notes in 24 hours.