The Family Guy catchphrase meme Erm, what the deuce has been repurposed on TikTok as the Erm, what the sigma? meme.

As more and more Brainrot Dub Edits are being created on the internet, it was no surprise that Squidward from SpongeBob SquarePants would get his own meme.

Here's everything you need to know about the "Erm, what the sigma?" viral TikTok audio and what it means.

Where Is 'Erm, What the Sigma?' From?

"Erm, what the sigma?" is a repurposed Family Guy catchphrase, "Erm… what the deuce?" is said by Stewie Griffin when he is surprised, with the phrase widely recognized as one of the character's catchphrases (compilation video shown below). "Deuce" is a euphemism for "devil."

What Is The 'Erm, What the Sigma?' Meme?

The "Erm, what the sigma?" was first spotted on TikTok in March 2024, after TikToker @lawfreeza posted a video of voice messages on Instagram with text reading, "Is this rizz." The first voice is heard saying, "You're not funny and you're corny…" The second voice replies, "Erm, what the sigma?"

@lawfreeza #rizz #onlyinohio #sigma #fyp #fypシ #abcxyz #hi ♬ original sound – Lord Frieza

You're not funny and you're corny. So, um, literally stop sending me voice messages 'cause they're not funny actually.
Erm, what the sigma?

Is Squidward Saying 'Erm, What the Sigma?' On The Viral TikTok Audio?

After @lawfreeza's video went viral on TikTok, some TikTokers found the voice in the audio similar to Squidward from SpongeBob SquarePants, which prompted memes and Red Circle to highlight the speaker's resemblance to the octopus character, like @annamae_83's video (shown below, left).

Over the course of a month, "erm, what the sigma?" audio achieved viral popularity on TikTok. For instance, TikToker @ghrievance posted an animation with the sound on March 5th, 2024.

@annamae_83 #rizz #sigma #squidward #fyp ♬ What the sigma – Annie Mae

@ghrievance Uhh, what the sigma 🗣️🔥#fyp #art #drawing #digitalart #foryou #real #relatable ? #shitposting ♬ What the sigma – Annie Mae

For the full history of the "Erm, what the sigma?" be sure to check out Know Your Meme's encyclopedia entry for more information.