About

Better Ingredients, Better Pizza, Better Bitches is a phrase spoken in a viral video on TikTok parodying Papa John's "better ingredients, better pizza" slogan and referencing a viral freestyle rap battle video known as "I'm Betta' Than You." The video's original sound became popularized in lip dub videos and skits on TikTok in late August and September 2022.

Origin

On August 23rd, 2022, TikToker^[1] @tonystatovci posted a video captioned, "New Papa Johns ads," where a voiceover says, "Better ingredients, better pizza, better bitches, better money, my clothes better, my shoes better, I work harder. Fuck Little Caesar's, fuck Domino's." The video gained over 10 million views in two weeks (shown below).

The video references both Papa John's "Better ingredients, better pizza" ads (shown below, left) and a viral freestyle rap battle video where a man lists off the reasons that he's better than his opponent (shown below, right).

Spread

The original sound for @tonystatovci's video became popular over the following weeks, inspiring over 57,000 videos by September 8th. For example, on September 2nd, 2022, TikToker^[2] @masoncloes posted a video about being the password child to the sound, garnering over 6 million views in six days (shown below, left). On September 6th, 2022, TikToker^[3] @megsblair posted a video about dressing like Adam Sandler to the sound, garnering over 2.6 million views in two days (shown below, right).

Various Examples

Search Interest

External References