About

Blue Collar Man Stealers, also known as Blue Collar Stealers, is a slang term for women who try to seduce the "blue collar" husbands and boyfriends of other women. The term trended on TikTok in late 2023 in videos where women humorously listed the negative traits about their blue collar man, inferring that he's not worth stealing. Many of the videos used the song "You Ain't Woman Enough" by Loretta Lynn. Over time, the videos inspired skepticism from women who questioned the bad hygiene of the "blue collar men" portrayed in the videos. Skepticism also brewed over the existence of "blue collar stealers," portrayed in reactionary meme content on both TikTok and X/Twitter. The term is similar to the precursor Air Mattress Ashley meme.

Origin

On September 9th, 2023, TikToker^[1] @megvn23 posted a video that showed herself cooking something with text reading, "Me explaining to the 'blue collar man stealer' he doesn't even cut his own toenails." The video's sound was the song "You Ain't Woman Enough" by Loretta Lynn.^[2] Over the course of 13 days, the video received roughly 770,400 plays and 94,600 likes (shown below).

Spread

Continuing into September 2023, various women on the app posted their own videos that used the term "blue collar man stealers." Over time, the negative traits of their men portrayed in the videos became increasingly elaborate and absurd. For instance, on September 12th, 2023, TikToker^[3] @.punchy_blonde posted a video that followed the trend, gaining roughly 635,900 plays and 58,900 likes in 10 days (shown below, left). On September 15th, 2023, TikToker^[4] @beyoncessirvienta posted a video that was critical of the trend, alleging that, "nobody wanted to take ur blue collar husband," gaining roughly 1.3 million plays and 217,600 likes in one week (shown below, right).

On September 21st, 2023, X^[5] user @currenttheejoys posted a series of four TikTok screenshots, writing, "straight women are victims," gaining roughly 22,000 likes in one day (shown below, left). The post gained humorous reactions, such as a reply posted by X^[6] user @T0M1EC0RE on September 22nd, which followed the Is X in The Room with Us Right Now? format, gaining over 730 likes in less than a day (shown below, right).

Memes and discourse about the trend continued to surface on TikTok^[7][8] going into late September 2023.

Various Examples

Search Interest

External References