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Celery is a marshland plant, defined by its green skin, long, fibrous stalks and leaves. Frequently found in salads, soups and served next to meats such as buffalo wings, celery became the popular subject of online memes thanks to its inclusion in a "leaked" 2017 meme of the month calendar for the month of May.
While celery has been used in various ways dating back as early 1323 BC, it has likely emerged as a meme because of its inclusion on a "leaked" 2017 meme of the month calendar. On March 21st, 2017, Redditor alank-47 uploaded a calendar (shown below) to the subreddit r/MemeEconomy. Within two months, the post has received more than 20,100 points (84% upvoted) and 620 comments.
On May 1st, Redditor Nuclear Elevator posted a version of the calendar to the subreddit /r/me_irl, reminding people that the meme of the month for May 2017 was celery. The post received more than 820 points (93% upvoted) and 35 comments.
On April 27th, the Facebook account Gym Memes shared a picture of Michael Scott from the American sitcom The Office with the caption "Me: Time 2 get fit *eats celery* Me:" and the subtitles "Nope. Don't like that." The post received more than 9,300 reactions and 5,400 shares.
On May 1st, six separate posts made the front page of /r/me_irl. One of the most popular (shown below, left) features references to the meme calendar, posting a picture of celery underneath the caption "When you're not sure if people still follow the Meme of the Month." The post received more than 2000 points (93% upvoted) in the first 24 hours. Another post, which featured a simple picture of celery, received more than 800 points (89% upvoted) in the first 10 hours.
May 01, 2017 at 07:20PM EDT
May 02, 2017 at 02:12AM EDT
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