About

Dr. Phil's "T-Shirt Time" refers to a tweet in which TV personality Dr. Phil posted a picture of himself wearing a plain black tee-shirt with the caption "T-shirt time." The tweet was joked about for its mundanity, with some users photoshopping various things on Dr. Phil's t-shirt.

Origin

On March 4th, 2019, Dr. Phil^[1] tweeted a picture of himself in a black t-shirt with the caption "T-shirt time." The tweet gained over 13,000 retweets and 57,000 likes in less than 24 hours (shown below).

Spread

The tweet was quickly joked about by users who appreciated how mundane it was. Funny or Die tweeted Huge, If True in parody of the tweet (shown below, left), and user @fart simply retweeted it, adding "T-shirt time," gaining over 380 retweets and 4,500 likes (shown below, right).

Other users joked about the tweet by photoshopping various images and phrases onto Dr. Phil's shirt. For example, user @nvuono edited a graphic about Dragon Ball onto the shirt, gaining over 400 retweets and 3,500 likes (shown below, left). User @DustinGiebel tweeted the shirt with Momo on it, gaining over 60 retweets and 880 likes (shown below, right). The meme was covered by Buzzfeed.^[2]

Various Examples

Search Interest

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External References