Jeremy Fragrance

About

Jeremy Fragrance is a German YouTube and TikTok personality most known online for his fragrance collection and eccentric personality. He started posting content on YouTube in 2014 and later moved to TikTok in late 2019. Even though he is the largest fragrance influencer across both platforms, he is more known online for "out of context" snippets taken from his videos, wherein them, he sniffs perfumes, yells curse words and talks about semen retention, among other strange topics.

Online History

Jeremy Fragrance, whose real name is Daniel Sredzinski, was born into a Polish family who raised him in Germany. He was originally passionate about dancing and theater but later saw an opportunity in fragrance, having the dream of starting his own fragrance brand. From there, he created his own YouTube^[1] page where he could post fragrance content. This is all detailed in a video he posted on May 17th, 2021, titled, "My Life Story" (shown below, left). His first-ever YouTube video (shown below, right) was uploaded on June 1st, 2014. Over the course of seven years, it's received roughly 429,000 views.

Jeremy Fragrance slowly amassed a following on YouTube over the course of four years. He started receiving an increased amount of attention in December 2018 when he uploaded a video titled, "Top 10 Long Lasting Perfumes for Women," on December 9th, 2018 (shown below). Over the course of three years, the video received roughly 5.3 million views and 128,000 likes.

Inspired by his YouTube success, Jeremy Fragrance moved to TikTok, posting his first video^[2] on October 22nd, 2019 (shown below). In two years' time, the video's received roughly 776,500 plays and 45,500 likes.

In February 2020, he became notable on TikTok after two videos he posted in the same week. The first video (shown below, left) was posted on February 7th, 2020,^[3] and shows him jumping on a table and breaking it. It received roughly 6.1 million plays and 606,200 likes over a year and a half. The second video^[4] (shown below, right) is his most played TikTok to date. It's received roughly 10.1 million plays and 677,400 likes.

Going into 2021, Jeremy Fragrance became more known online for out-of-context clips from his videos where he shouts things like, "Power," after being overwhelmed by fragrance smells and talking about deeply personal issues and topics that have nothing to do with fragrances. For instance, the YouTube^[5] page D-wow uploaded a video on February 25th, 2021, titled, "Jeremy Fragrance edited out of context" (shown below). It's received roughly 73,300 plays over ten months.

Other YouTubers started picking up on Jeremy Fragrance's antics in 2021, making videos about him and reacting to his content. For instance, notable YouTuber Cody Ko posted a Jeremy Fragrance video^[6] on May 28th, 2021 (shown below, left). It received roughly 2 million views over six months. From the success of this first video, a month later, Cody Ko posted an interview^[7] with Jeremy Fragrance. The video (shown below, right) was posted on July 13th, 2021, and gained roughly 1.2 million plays over five months.

Various Examples

Search Interest

External References