Vinkle
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About
Vinkle is a mobile video editing app that automatically creates image slideshows based on a number of available presets, accompanied by a choice of popular songs. The app gained attention of meme editing community on Twitter and Instagram in April 2020, with a number of popular editors posting meme edits created in the app.
History
On May 20th, 2019, Chinese company BIG HEAD BROTHERS released mobile video editing app Vinkle for iOS[1] and Android.[2]
Features
The app features a number of slideshow presets set to a number of popular songs, such as "Blueberry Faygo" by Lil Mosey, "Rodeo" by Lil Nas X and "The Box" by Roddy Rich. The presets feature various transitions and visual effects, allowing to create music videos from collections of images (examples shown below).
Highlights
In mid-April 2002, the app garnered significant attention from popular video editors on Twitter and Instagram. For example, on April 18th, 2020, DitzyFlama tweeted[3] a Big Chungus meme created in the app (shown below), with the tweet receiving over 180 retweets and 800 likes.
— DitzyFlama (@DitzyFlama) April 19, 2020
On April 19th, 2020, Cyranek posted[4] a Mr. Orange edit created in the app, gaining over 140 retweets and 1,300 likes (shown below).
deleting after effects rn pic.twitter.com/zY1RbPJpbR
— Cyranek (@Cyranek) April 19, 2020
In the following days, more popular meme accoutns on Twitter[5][6] and Instagram posted meme edits based on the app.
Traffic
As of April 21st, 2020, Vinkle had over 10 million downloads o Android with over 314,000 reviews. In App Store, the app had over 112,900 ratings,
Search Interest
External References
[1] App Store – Vinkle – Music Video Editor
[2] Google Play – Vinkle – Music Video Editor
[3] Twitter – @DitzyFlama
