Tumblr - Nouns vs. Nouns™

Asian: I'm an individual of Asian descent whose culture has a rich history.
Asian™:

I hope this trends, because now we have a tool to separate the SJWs who openly believe their minority should rule the world and exterminate the filthy oppressive majority, and the SJWs who still have a shred of human decency left in them.
Granted, even if people start to use the trademark symbol to denote whether they're talking about all of a certain group or just the problematic ones, there's still going to be people who can't seem to find someone they don't label with that trademark. But at least it'll tell us they don't 100% believe that they all act the same way.