Guides
What's The Context Of The 'How You Knew Her vs. How I Knew Her' Meme? The Viral 'Ella Purnell' 'Fallout' Meme Explained

A meme featuring two different photos of actress Ella Purnell, best known from the show Fallout, is going viral online and it's suggesting that some people knew her from a very different show before her breakout role.
The image has a lot of people wondering what exactly Ella Purnell was known for before her role in Fallout and what scene the shown image comes from.
So what exactly is the meme and what is the other show being compared to Fallout? Here's what you need to know.
What Is The 'How You Knew Her vs. How I Knew Her' Meme?
Back in August 2024, an image macro featuring actress Ella Purnell started going viral on sites like Instagram, Facebook and Reddit. The meme shows an image of Ella Purnell in Fallout on the top under the caption "How you knew her." Underneath is another image of Purnell seemingly in the shower captioned, "How I knew her."
The meme has been reposted numerous times over the past few months. Most recently, it was posted by X / Twitter user @stxrinsky, where it gained over 200,000 likes in a day. However, the meme is always posted without context, leading many to wonder what image under Fallout is from.

What Is The Context Of The 'How I Knew Her vs. How I Knew Her' Meme?
Most people know that the image of Ella Purnell in the blue suit is from the Fallout TV series. However, the image from the second series is a little less well-known. It comes from the show Sweetbitter, a 2018 drama series that runs from 2018 and stars Ella Purnell, Eden Epstein, Tom Sturridge and more.
Specifically, the image comes from a shower scene that happens in the sixth episode of the series. The scene is being used in this context because of its spicy connotations as a form of engagement baiting. Clearly, based on the likes the meme tends to get, it works.
For the full history of Fallout, be sure to check out Know Your Meme's encyclopedia entry for more information.