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Updated May 07, 2020 at 01:43PM EDT by 3kole5.

Added May 10, 2017 at 11:19AM EDT by Adam.

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#BowWowChallenge is a hashtag in which people post photographs of themselves in supposedly glamorous situations, though the pictures are either clearly photoshopped or revealed to be staged. The trend started after rapper Bow Wow posted a picture of a private jet that he was supposedly getting on to begin a tour, but he was photographed on a commercial airline flight moments later.


On May 8th, 2017, Bow Wow tweeted[1] an image of a private jet with the caption ""Growing Up Hip Hop Atlanta" Press tour… Starts today. I'm on the move. #GUHHATL" (shown below, left). The next day, @Al_Khee[2] posted a tweet along with a photo of Bow Wow on a commercial flight, exposing his lie and gaining over 26,000 retweets and 37,000 likes.

Shad Moss(Bow Wow) @smoss Follow Growing Up Hip Hop Atlanta" Press tour. Starts today, I'm on the move. #GUHHATL AVIATION AVIATION Osama Bin Drinkin @Al_Khee Follow mfaooooo who's mans is this @smoss?! So this guy lil bow wow is on my flight to NY But on instagram he posted a picture of a private jet captioned "traveling to NY today" smh


After the exposure, Twitter users began to make jokes at Bow Wow's expense, which were compiled into a Twitter Moment[3] that day. User @mamacrimz[4] found the photo of the private jet Bow Wow posted was actually from an ad for Fort Lauderdale VIP Transportations (shown below).

Verizon LTE 11:12 AM fllviptrans.net VIP Fort Lauderdale Service 954-789-3733 Airport /Cruise Port Business Travel Special Events FA.Q Rates Our Fleet PTRANS REQUEST A VIP QUOTE! Fort Lauderdale VIP Transportation (FLL VIP Trans) We are a Florida Transportation Company, certified and insured member of the National Limousines Association (NLA) and Florida Limousine Association (FLA) providing the finest in ground transportation service in South Florida. FLL VIP Trans limo service provides comprehensive chauffeur services for all sizes and types events. We are consistently delivering a worry-free travel experience to each and every client, whether it's a special event: wedding concert, convention, trade show, corporate meeting, excursion, sporting event or airport transfer. We provides a unique range of luxury vehicles, our fleet includes Mercedes Benz S550, Toyota Avalon, Mercedes Benz Sprinter van, minibus and motor coach tour bus and all of our vehicles are well maintained, clean and under the guidance of the United State Department of Transportation and local Florida Counties USA. Our mission is to provide our customers with the highest level of safety, dependability, comfort, convenience, efficiency and professionalism at cost effective rates, Getting you where you want to go The VIP Way! FLL VIP Trans provides privacy, elegant and reliable limo service, We work hard to exceed your expectations every time you need transportation services. FLL VIP Trans service Fort Lauderdale Hollywood InternationaAprt FLL, Miami Airport MIA, Cruise Port Miami and Port Everglades and all the hotels and resorts in the cities of Fort Lauderdale, Hollywood, Hollywood Beach, Coconut Creek, Coral Springs, Dania Beach, Davie, Deerfield Beach, Hallandale Beach, Hillsboro Beach, Lauderdale-By-The-Sea, Lighthouse Point, Margate, Miramar, Parkland, Pembroke Pines, Plantation, Pompano Beach, Sea Ranch Lakes, Southwest Ranches, Sunrise, Tamarac, West Park, Weston, Boca Raton, Boynton Beach, Delray Beach, Miami Brickell Biscayne, North Beach, South Beach, Aventura, Bal Harbor, Coral Gables, Doral, Sunny Isles Beach, Golden Beach, Key Biscayne, North Miami Beach and Surfside. FORT LAUDERDALE LIMOUSINE VIP SERVICE: Business

Meanwhile, the hashtab #BowWowChallenge started on Black Twitter after @MrVashShogun[5] tweeted "Time to start the #BowWowChallenge half of you niggas already do this on a daily so I know this is your time to shine 😂", gaining over 100 retweets. This started a trend of people posting photographs where it appeared as though they were living a glamorous lifestyle, only to reveal how they staged the photograph. One of the most popular early examples was posted by @patricepannell5,[6] who showed a picture of what appeared to be her legs while relaxing on a beach, but was actually her knuckles in front of her computer screen, gaining over 6,000 retweets and 6,000 likes (shown below). The spread of the hashtag also made Twitter Moments[7] and was covered by Mashable,[8] XXL Mag,[9] and more.

Patrice Pannell @patricepannell5 Follow On vacation in Hawaii #bowWOWChallenge

Various Examples

Loading... @superchris2291 와 Follow Out with bae! #BowWOWChallenge Car wash things #berekaMosadi reality 샵샵 #BowWowChallenge but in Just got done grocery shopping the grind never stops" #bowwowchallenge 100 MILK Reply to NoLimitDajon Reply to Pastor TudaTeem, NoLimit With my man #bowWOWChallenge "Just ordered room service." #BowWowChallenge Hella Bottles For Tonight! #Bowwowchallenge meiter HOT N WHISKY TORONTO, ONTARIO CANADA 50mL,400% ALC BY voi 180 Ron

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