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Concrete Slab
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About
Concrete Slab is a metameme that began as an inside joke among several members of Youtuber Apandah's Discord sever who were upset by the lack of high-quality memes which led them create their own meme featuring an image of a square concrete slab filling in the punchline of memes. While seemingly short-lived, the campaign spawned several dozens of meme iterations over the span of a few hours and although seemingly dead eventually spread to the me_irl page of Reddit where the meme had a new meaning which was "lack of context makes it funny".
Origin
On January 20th, 2018, several members of YouTuber Apandah's Discord server[1] devised a plan to create a meme based around something so obscure that the idea of it becoming popular was the punchline. They did this in an effort to combat the prolonged absence of high-quality memes. Many people said that the current memes were toxic or unfunny for being popular. A few ideas were thrown around, but the one that eventually stuck was an image of a concrete slab after someone mockingly posted it. (shown below)
Immediately after the post, people began changing their name to "Concrete slab" and began reposted or edited the concrete slab into different meme formats. High status Discord members begged YouTuber Apandah to make a video about it and two days later on January 22nd, 2018 he uploaded a video titled "a literal concrete slab" which pointed out how anything could be seen as funny on the current internet (shown below).
On May 24th, 2018 Redditor u/IoI_xD posted an image of a concrete slab on the me_irl subreddit with the caption "let's all try and force this concrete slab into a meme so people lose even more faith in the internet"[2](shown below)
Within the next 24 hours, a slew of memes featuring the image of a concrete slab began flooding the /r/me_irl subreddit, with at least four posts[3][4][5][6] garnering more than 4,000 points each. Also on May 25th, Redditor senior_dgaf submitted a post asking about the recent influx of "concrete slab" memes to the /r/OutOfTheLoop subreddit.
Top Comments
Kenaron
May 26, 2018 at 11:03AM EDT
Rahlm
May 26, 2018 at 11:57AM EDT